{
  "docId": "019de072-8ca2-7267-bd6d-845de566dea7",
  "docSlug": "6a60f958bf86aacff70e6e8fb421cff6",
  "documentTitle": "Rent The Runway | Investor Presentation Deck | 34 slides",
  "authorId": "rent-the-runway",
  "authorName": "Rent The Runway",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2022-04-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 21,
  "pageCount": 34,
  "prevPage": 20,
  "nextPage": 22,
  "slideType": "unfair_advantage",
  "function": "present_solution",
  "density": "dense",
  "nDataPoints": 0,
  "notes": "Uses a split-screen comparison to highlight competitive advantage.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de072-8ca2-7267-bd6d-845de566dea7/21",
  "deckHref": "/decks/019de072-8ca2-7267-bd6d-845de566dea7",
  "deckJsonHref": "/decks/019de072-8ca2-7267-bd6d-845de566dea7.json",
  "deckAnchorHref": "/decks/019de072-8ca2-7267-bd6d-845de566dea7#slide-21",
  "components": [
    {
      "bbox": {
        "h": 0.08,
        "w": 0.25,
        "x": 0.55,
        "y": 0.2
      },
      "kind": "callout",
      "text": "Unique to RTR",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "93dc4435-a925-45d3-8a28-1939225afbaf",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.25,
        "x": 0.05,
        "y": 0.2
      },
      "kind": "callout",
      "text": "Not Unique to RTR",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b39012eb-0dc6-43f5-85b2-68e0c9a79b42",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.7,
        "w": 0.18,
        "x": 0.76,
        "y": 0.22
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "bf888e55-a1fd-4ddd-aeb7-bf1f67ea070b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.7,
        "w": 0.18,
        "x": 0.27,
        "y": 0.22
      },
      "kind": "image",
      "text": null,
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d231e4e0-e393-4cab-99b9-369d4dcec8d5",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.2,
        "x": 0.55,
        "y": 0.3
      },
      "kind": "list",
      "text": "2. Operations Data: Unit level quality, Lifetime turns, Garment science, Fabric data",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4795f81b-7dc7-40d3-916d-03f022afbb13",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.2,
        "x": 0.55,
        "y": 0.5
      },
      "kind": "list",
      "text": "3. Post-Wear Data: Usage, Fit, Quality, Occasion",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5b83233b-07fa-4f88-9ce2-beb61a4882ef",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.2,
        "x": 0.05,
        "y": 0.3
      },
      "kind": "list",
      "text": "1. Site Data: Site activity, Hearts / downvoting, Shortlists, Carts",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "64b22ef5-753d-4911-b9dc-4adffc905757",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.2,
        "x": 0.55,
        "y": 0.7
      },
      "kind": "list",
      "text": "4. Customer Data: Photo review, Calendar, Preferences, Body dimensions, Life stage / profession",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8c0c4078-6c91-4a5b-b466-b22d68669430",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.2,
        "x": 0.05,
        "y": 0.55
      },
      "kind": "paragraph",
      "text": "Subscribers typically visit RTR multiple times per week",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5eef0842-e426-40e4-9f92-87a50caeaef8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.6,
        "x": 0.05,
        "y": 0.05
      },
      "kind": "title",
      "text": "Our Customer Data Is Highly Differentiated",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "bfee37c2-7fd6-4091-989e-4584424cd22e",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "comparison_frame",
      "slug": null,
      "matchId": "fa068c45-3486-4519-af59-19deff4b926e",
      "evidence": "Split screen comparison of generic vs proprietary data",
      "confidence": 0.9
    }
  ],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}