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  "documentTitle": "Deliveroo | Results Presentation Deck | 45 slides",
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  "presentationDate": "2022-03-01 00:00:00",
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  "notes": "The table uses a diagonal layout to represent cohort maturity (Y2 to Y7).",
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      "kind": "list",
      "text": "Pre-pandemic trend was for annual cohorts to increase average order frequency (AOF) each year. In 2020, the rate of annual increase in AOF stepped up during COVID. Encouragingly, each annual cohort saw frequency increase further in Q4 2021 vs Q4 2020.",
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      "text": "UK cohort behaviour | Trend of increasing order frequency by cohort has continued since reopening",
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