{
  "docId": "019de072-3f5d-71ab-bafa-18cb82f1370e",
  "docSlug": "44bf36e49e6436c6f1b3eb94070d9acb",
  "documentTitle": "Unilever | Investor Conference Presentation Deck | 32 slides",
  "authorId": "unilever",
  "authorName": "Unilever",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2022-02-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 14,
  "pageCount": 32,
  "prevPage": 13,
  "nextPage": 15,
  "slideType": "key_takeaways",
  "function": "summarize",
  "density": "dense",
  "nDataPoints": 5,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de072-3f5d-71ab-bafa-18cb82f1370e/14",
  "deckHref": "/decks/019de072-3f5d-71ab-bafa-18cb82f1370e",
  "deckJsonHref": "/decks/019de072-3f5d-71ab-bafa-18cb82f1370e.json",
  "deckAnchorHref": "/decks/019de072-3f5d-71ab-bafa-18cb82f1370e#slide-14",
  "components": [
    {
      "bbox": {
        "h": 0.35,
        "w": 0.25,
        "x": 0.05,
        "y": 0.6
      },
      "kind": "image",
      "text": "Brand logos",
      "attrs": null,
      "subkind": "logo-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c224fc0e-88e5-456c-9695-3c39b2e93b58",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.3,
        "w": 0.25,
        "x": 0.7,
        "y": 0.65
      },
      "kind": "image",
      "text": "Ala product advertisement",
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "2509dcdc-a8aa-4b59-bb40-e6c349ea2932",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.3,
        "w": 0.3,
        "x": 0.35,
        "y": 0.65
      },
      "kind": "image",
      "text": "Product assortment photo",
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f5fc8c8b-d870-4f67-a773-17d56be26deb",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.2,
        "x": 0.4,
        "y": 0.2
      },
      "kind": "metric",
      "text": "Product superiority",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "04cbcdbf-094c-4121-9110-99b6ac249f61",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.2,
        "x": 0.7,
        "y": 0.38
      },
      "kind": "metric",
      "text": ">€1bn 2x incremental turnover vs 2020",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "436fba9f-39ca-4f8a-9b0c-71eeddc1862c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.25,
        "x": 0.1,
        "y": 0.38
      },
      "kind": "metric",
      "text": "6.4% FY'21 USG 50% of turnover",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "952cab90-c824-4480-b16f-ab0637a7e6d4",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.25,
        "x": 0.1,
        "y": 0.2
      },
      "kind": "metric",
      "text": "13 €1bn+ brands",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c0cdc3e8-8b8f-4919-9ee2-6a80bc8c3111",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.2,
        "x": 0.4,
        "y": 0.38
      },
      "kind": "metric",
      "text": "71% of turnover tested winning vs competition vs 47% in 2019",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c2560618-5d7c-4dcc-9246-50fec749cf59",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.2,
        "x": 0.7,
        "y": 0.2
      },
      "kind": "metric",
      "text": "Bigger, better innovation",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ed90539d-021b-4ae0-afdf-ccfd9022df73",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.07,
        "w": 0.35,
        "x": 0.08,
        "y": 0.03
      },
      "kind": "title",
      "text": "Winning with our brands",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "cb88a359-2b11-4991-a760-a4757ef4cbd2",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 20,
      "from": 11,
      "beatId": "567e941c-2618-4e62-83c3-3e62d134c181",
      "arcName": "Monroe's Motivated Sequence",
      "arcSlug": "monroes-sequence",
      "beatName": "Satisfaction",
      "beatSlug": "monroes-sequence-satisfaction",
      "evidence": "Guidance and strategic priorities",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}