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      "text": "Number of farms increase with build out of the US, Middle East, Southeast Asia and new markets. Distribution grows with new customers and more stores per customer. Sales per store rise with marketing to consumers. Effective capacity per farm increases with improving growth rates and yields. Average selling price rises after introductory offers and brand building. Each new farm incorporates learnings from prior farms. Buying power grows as scale increases; fixed costs as a % of sales decline. Growth rates, yields and seed costs improve with leveraging of Vindara’s seed technology. Labor costs decline with leveraging of &ever’s automation technology. Cost of equity improves with Nasdaq listing and steadily improving results. More efficient capital structure as business matures and generates predictable, growing cash flows.",
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