{
  "docId": "019de071-f882-705b-906f-e0b3fd689f0c",
  "docSlug": "938a55376311f85ffeec03e78c6a2a97",
  "documentTitle": "Berkeley Lights | Investor Conference Presentation Deck | 22 slides",
  "authorId": "berkeley-lights",
  "authorName": "Berkeley Lights",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2022-01-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.2938006,
  "pageNumber": 16,
  "pageCount": 22,
  "prevPage": 15,
  "nextPage": 17,
  "slideType": "thesis_headline",
  "function": "illustrate_case",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "Includes logos for Berkeley Lights, AstraZeneca, and Vanderbilt University, alongside a screenshot of an FDA news release.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de071-f882-705b-906f-e0b3fd689f0c/16",
  "deckHref": "/decks/019de071-f882-705b-906f-e0b3fd689f0c",
  "deckJsonHref": "/decks/019de071-f882-705b-906f-e0b3fd689f0c.json",
  "deckAnchorHref": "/decks/019de071-f882-705b-906f-e0b3fd689f0c#slide-16",
  "components": [
    {
      "bbox": {
        "h": 0.35,
        "w": 0.18,
        "x": 0.8,
        "y": 0.15
      },
      "kind": "image",
      "text": "Berkeley Lights, AstraZeneca, Vanderbilt University logos",
      "attrs": null,
      "subkind": "logo-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "393540ed-b26b-4ced-b52b-df2272c39a4b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.7,
        "w": 0.75,
        "x": 0.02,
        "y": 0.21
      },
      "kind": "image",
      "text": "Evusheld product packaging and vials",
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "61d18001-3390-44db-9e2a-57d4a30fa039",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.3,
        "w": 0.35,
        "x": 0.625,
        "y": 0.55
      },
      "kind": "image",
      "text": "FDA News Release snippet",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "84a26635-1362-4cd0-af75-3d5792ba0533",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.7,
        "x": 0.03,
        "y": 0.16
      },
      "kind": "title",
      "text": "BLI Platform finds biology that prevents disease",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "aab2ad2e-a550-4d65-b912-f070f01e8fda",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Storytelling: audience calibration",
      "slug": "audience",
      "agent": "storyteller",
      "layer": "slide",
      "matchId": "923c4acf-eb76-4893-872d-b730f82f28a5",
      "evidence": "title/headline: BLI Platform finds biology that prevents disease",
      "confidence": 0.5
    }
  ],
  "frameworks": [],
  "arcBeats": [],
  "loops": [
    {
      "to": 16,
      "from": 16,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "3d7dee79-fe90-407b-a5c9-bcb7403663c5",
      "evidence": "Slide 16 implies the cost of inaction by highlighting the platform's benefits",
      "position": 1,
      "objective": "The cost of not using Berkeley Lights' platform",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}