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  "docSlug": "d32f97b9e7f3775b3cdf604afca726b3",
  "documentTitle": "Grove | SPAC Presentation Deck | 59 slides",
  "authorId": "grove",
  "authorName": "Grove",
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  "presentationDate": "2021-12-01 00:00:00",
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  "nDataPoints": 23,
  "notes": "The chart tracks quarterly cohorts from 2014 to 2021 YTD, excluding VIP and shipping revenue.",
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      "text": ">3M customers. Asymptotic retention between 50% and 60%",
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      "text": "Note: 1. Y-axis represents average of all quarterly cohort revenues as % of the cohort first order revenue, excludes VIP and shipping; Through July 2021 cohorts",
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      "text": "Over Many Years, Customers Stay With Grove",
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      "kind": "title",
      "text": "NET REVENUE RETENTION BY COHORT(1)\n(Quarterly, 2014-2021YTD)",
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      "beatName": "The Breakthrough",
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      "evidence": "The deck highlights Grove's growth and traction, including its successful retail partnerships and loyal customer base.",
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      "structure": "The Full List -> Quick Wins (Low effort, High impact) -> Big Bets (High effort, High impact) -> Sequenced Roadmap",
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