{
  "docId": "019de071-d00c-72ea-955b-84d22a1c8cf1",
  "docSlug": "fc3ed5c689cd6753cba4660e40ec429d",
  "documentTitle": "Prada | Investor Day Presentation Deck | 99 slides",
  "authorId": "prada",
  "authorName": "Prada Group",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2021-11-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7744917,
  "pageNumber": 36,
  "pageCount": 99,
  "prevPage": 35,
  "nextPage": 37,
  "slideType": "key_takeaways",
  "function": "analyze_data",
  "density": "dense",
  "nDataPoints": 14,
  "notes": "The slide highlights the success of the simultaneous fashion show in Paris and Milan.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de071-d00c-72ea-955b-84d22a1c8cf1/36",
  "deckHref": "/decks/019de071-d00c-72ea-955b-84d22a1c8cf1",
  "deckJsonHref": "/decks/019de071-d00c-72ea-955b-84d22a1c8cf1.json",
  "deckAnchorHref": "/decks/019de071-d00c-72ea-955b-84d22a1c8cf1#slide-36",
  "components": [
    {
      "bbox": {
        "h": 0.45,
        "w": 0.44,
        "x": 0.054,
        "y": 0.415
      },
      "kind": "chart",
      "text": "Earned Engagements across Paris and Milan Fashion Weeks",
      "attrs": null,
      "subkind": "bar-horizontal",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4ca021d8-4c35-4513-846a-a3f0fa005a10",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.45,
        "w": 0.35,
        "x": 0.55,
        "y": 0.415
      },
      "kind": "chart",
      "text": "Video views (SS21-SS22 | #M)",
      "attrs": null,
      "subkind": "bar-stacked-vertical",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4f3857d8-9d6a-441e-8cac-ec7b01bfc452",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.055,
        "w": 0.615,
        "x": 0.054,
        "y": 0.155
      },
      "kind": "paragraph",
      "text": "Prada SS 22 Women’s Fashion Show – Synchronous Views. The first ever simultaneous fashion show to be shown in two cities at once",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7d1c59d7-2d4f-474f-bdfb-d6c8cd8f7f0d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.21,
        "x": 0.27,
        "y": 0.77
      },
      "kind": "source-note",
      "text": "Source: SPRINKLR. Methodology: Number of interactions (like + comments) of posts mentioning the hashtag of the show OR “Brand”+ “Fashion Show keyword list”. Competitors: Prada, Miu Miu, Chloe, Loewe, Fendi, Dior, YSL, Chanel, Louis Vuitton, Valentino, Versace",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5ebead47-8ed2-4faf-95cd-033937a6bc56",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.065,
        "w": 0.504,
        "x": 0.248,
        "y": 0.045
      },
      "kind": "title",
      "text": "Enhanced Brand Resonance",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a46648d3-fcf7-4362-abe6-dbfa6b72b50e",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Chart Selection Guide",
      "slug": "chart-selection-guide",
      "agent": "Designer",
      "layer": "slide",
      "matchId": "b4491e25-476d-4e85-9f82-3f86eb737a0c",
      "evidence": "chart/bar-horizontal: Earned Engagements across Paris and Milan Fashion Weeks",
      "confidence": 0.8
    }
  ],
  "frameworks": [],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}