{
  "docId": "019de071-cbdc-70d8-a49c-830f7118dd1d",
  "docSlug": "6a2b40c31aadc9ab1c1ffea8cac7e433",
  "documentTitle": "Morgan Stanley | Investor Conference Presentation Deck | 8 slides",
  "authorId": "morgan-stanley",
  "authorName": "Morgan Stanley",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2021-11-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.3333334,
  "pageNumber": 6,
  "pageCount": 8,
  "prevPage": 5,
  "nextPage": 7,
  "slideType": "comparison_table",
  "function": "size_opportunity",
  "density": "overcrowded",
  "nDataPoints": 9,
  "notes": "The slide uses a comparison structure to link internal business units/capabilities to external market growth projections.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de071-cbdc-70d8-a49c-830f7118dd1d/6",
  "deckHref": "/decks/019de071-cbdc-70d8-a49c-830f7118dd1d",
  "deckJsonHref": "/decks/019de071-cbdc-70d8-a49c-830f7118dd1d.json",
  "deckAnchorHref": "/decks/019de071-cbdc-70d8-a49c-830f7118dd1d#slide-6",
  "components": [
    {
      "bbox": {
        "h": 0.03,
        "w": 0.8,
        "x": 0.05,
        "y": 0.95
      },
      "kind": "disclaimer",
      "text": "The End Notes are an integral part of this Presentation. See slide 8 at the back of this presentation for information related to the financial metrics and defined terms in this presentation",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a977e716-fbc8-44f9-80f3-79a7299fe517",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.15,
        "x": 0.7,
        "y": 0.3
      },
      "kind": "metric",
      "text": "+20%",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "555631c3-951c-4f5b-888b-dfc1bd969923",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.25,
        "x": 0.65,
        "y": 0.78
      },
      "kind": "metric",
      "text": "~$6.5Tn Market by 2025",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "89f1f236-d0c2-493d-92dc-0e48683669d0",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.25,
        "x": 0.65,
        "y": 0.58
      },
      "kind": "metric",
      "text": "~$13Tn Market by 2025",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a01a6037-a875-49be-ab11-6843e08ebcfd",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.25,
        "x": 0.65,
        "y": 0.38
      },
      "kind": "metric",
      "text": "~$1Tn Market by 2025",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d1c2e997-d82f-4209-bae9-a135a350d117",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.15,
        "x": 0.7,
        "y": 0.5
      },
      "kind": "metric",
      "text": "+12%",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d8e33705-a1c0-42bf-b2e2-703672b4f2c5",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.15,
        "x": 0.7,
        "y": 0.7
      },
      "kind": "metric",
      "text": "+24%",
      "attrs": null,
      "subkind": "big-number",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e7752254-4271-4089-948e-8a4c3e39e1e0",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.7,
        "w": 0.9,
        "x": 0.05,
        "y": 0.2
      },
      "kind": "table",
      "text": "Comparison of MSIM capabilities vs Projected Market Growth",
      "attrs": null,
      "subkind": "data",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b13eb96b-b278-4f91-8d5d-e8cd0692aa2e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.7,
        "x": 0.05,
        "y": 0.1
      },
      "kind": "title",
      "text": "Business is Well-Positioned in Key Secular Growth Areas",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6d6353d7-5eb5-4062-84e5-40892494200d",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "comparison_frame",
      "slug": null,
      "matchId": "7e372167-b8fb-4d11-81e5-5a700fefff45",
      "evidence": "The slide compares internal business performance/positioning against external market growth metrics.",
      "confidence": 0.9
    }
  ],
  "arcBeats": [
    {
      "to": 6,
      "from": 6,
      "beatId": "5221838e-1577-4498-8562-2c2ad188d520",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Competition",
      "beatSlug": "sequoia-pitch-competition",
      "evidence": "Comparison with peers and competitors",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Evidence",
      "parentBeatSlug": "evidence"
    }
  ],
  "loops": [
    {
      "to": 6,
      "from": 4,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "d4728a6c-da22-404c-a87f-bf8ea349a6d9",
      "evidence": "The comparison table and growth metrics imply a cost of inaction",
      "position": 0,
      "objective": "Highlighting growth opportunities",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}