{
  "docId": "019de071-c3db-754b-ac24-62da0106c648",
  "docSlug": "d868b21c892e5009b811b85948ad2b78",
  "documentTitle": "Ginkgo | Results Presentation Deck | 36 slides",
  "authorId": "ginkgo",
  "authorName": "Ginkgo Bioworks",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2021-11-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 15,
  "pageCount": 36,
  "prevPage": 14,
  "nextPage": 16,
  "slideType": "other",
  "function": "present_framework",
  "density": "sparse",
  "nDataPoints": 0,
  "notes": "The central hub is Ginkgo Bioworks, with spokes representing different service categories. The visual style uses a stylized, organic, circuit-like pattern.",
  "elementsJson": null,
  "metadataConfidence": 0.95,
  "imagePath": null,
  "slideHref": "/slides/019de071-c3db-754b-ac24-62da0106c648/15",
  "deckHref": "/decks/019de071-c3db-754b-ac24-62da0106c648",
  "deckJsonHref": "/decks/019de071-c3db-754b-ac24-62da0106c648.json",
  "deckAnchorHref": "/decks/019de071-c3db-754b-ac24-62da0106c648#slide-15",
  "components": [
    {
      "bbox": {
        "h": 0.75,
        "w": 0.8,
        "x": 0.1,
        "y": 0.15
      },
      "kind": "diagram",
      "text": "Ginkgo Bioworks ecosystem hub-and-spoke diagram",
      "attrs": null,
      "subkind": "hub-spoke",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5f102338-a275-4e8b-9ca3-42615118064a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.25,
        "x": 0.02,
        "y": 0.96
      },
      "kind": "source-note",
      "text": "Source: Ginkgo's May 2021 Investor Presentation",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "950c83a2-1568-4782-b711-2ab6c8fef261",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.45,
        "x": 0.11,
        "y": 0.08
      },
      "kind": "title",
      "text": "We will be greatly expanding our ecosystem of services for cell programmers running on the Ginkgo platform",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "16894ffc-9743-4ee6-a478-13a772101134",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "hub-spoke",
      "slug": null,
      "matchId": "a7000764-86fc-4efe-89f4-7774bf449be8",
      "evidence": "Central hub (Ginkgo) with radiating service categories",
      "confidence": 0.9
    }
  ],
  "arcBeats": [
    {
      "to": 16,
      "from": 10,
      "beatId": "c1a0f522-85a7-4650-bf5b-f5c2ed6ead60",
      "arcName": "Rags to Riches",
      "arcSlug": "rags-to-riches",
      "beatName": "Rising Success",
      "beatSlug": "rags-to-riches-rising-success",
      "evidence": "The deck highlights the company's successful platform business model and ecosystem of services",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Development",
      "parentBeatSlug": "development"
    }
  ],
  "loops": [
    {
      "to": 16,
      "from": 14,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "8b0e2041-f040-4a00-bea4-9ac1f99885b3",
      "evidence": "The deck uses the golden circle to explain the company's approach",
      "position": 1,
      "objective": "To explain the company's platform business model",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.7,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}