{
  "docId": "019de071-c24d-70dc-83e4-fe6f1afecf98",
  "docSlug": "32b524cd134df4d2123be549e917557a",
  "documentTitle": "Essity | Investor Day Presentation Deck | 105 slides",
  "authorId": "essity",
  "authorName": "Essity",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2021-11-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 32,
  "pageCount": 105,
  "prevPage": 31,
  "nextPage": 33,
  "slideType": "other",
  "function": "present_framework",
  "density": "sparse",
  "nDataPoints": 0,
  "notes": "The slide uses a custom 2x2 matrix to show strategic positioning and movement of business units.",
  "elementsJson": null,
  "metadataConfidence": 0.95,
  "imagePath": null,
  "slideHref": "/slides/019de071-c24d-70dc-83e4-fe6f1afecf98/32",
  "deckHref": "/decks/019de071-c24d-70dc-83e4-fe6f1afecf98",
  "deckJsonHref": "/decks/019de071-c24d-70dc-83e4-fe6f1afecf98.json",
  "deckAnchorHref": "/decks/019de071-c24d-70dc-83e4-fe6f1afecf98#slide-32",
  "components": [
    {
      "bbox": {
        "h": 0.03,
        "w": 0.12,
        "x": 0.755,
        "y": 0.125
      },
      "kind": "callout",
      "text": "ILLUSTRATIVE",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7d82b54a-9cba-479e-bba0-74f12306a142",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.25,
        "x": 0.345,
        "y": 0.36
      },
      "kind": "chart",
      "text": "Consumer Goods, Professional Hygiene, Health & Medical",
      "attrs": null,
      "subkind": "bubble",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b7cc4e4e-3515-432d-ba9b-389a507baf6e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.43,
        "w": 0.575,
        "x": 0.225,
        "y": 0.36
      },
      "kind": "framework",
      "text": "The Value Creation Journey",
      "attrs": null,
      "subkind": "instance",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "775d71d1-7b1f-46ef-8f66-b3c8c8d18e17",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.33,
        "x": 0.027,
        "y": 0.085
      },
      "kind": "title",
      "text": "Delivering Profitable Growth",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a5e6fe75-7d77-4385-9c0d-9459d64cdcb9",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "2x2 matrix",
      "slug": "matrix-2x2",
      "agent": null,
      "layer": "slide",
      "matchId": "948567f5-a91b-4513-b579-506cf6b42708",
      "evidence": "chart/bubble: Consumer Goods, Professional Hygiene, Health & Medical",
      "confidence": 0.5
    }
  ],
  "frameworks": [
    {
      "name": "matrix-2x2",
      "slug": null,
      "matchId": "c988c370-c1f7-4131-b979-feec0f86129e",
      "evidence": "The slide uses a 2x2 grid to map business segments against Return and Growth axes.",
      "confidence": 0.9
    }
  ],
  "arcBeats": [
    {
      "to": 32,
      "from": 13,
      "beatId": "f6698d18-43cb-4307-bd72-d1510cb44f95",
      "arcName": "Monroe's Motivated Sequence",
      "arcSlug": "monroes-sequence",
      "beatName": "Satisfaction",
      "beatSlug": "monroes-sequence-satisfaction",
      "evidence": "The deck showcases Essity's strengths and solutions",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}