{
  "docId": "019de071-b311-7293-994a-4d12233b1366",
  "docSlug": "9ee933db8b6ed3dffa60931e3798fbd8",
  "documentTitle": "Aston Martin Lagonda | Investor Day Presentation Deck | 35 slides",
  "authorId": "aston-martin-lagonda",
  "authorName": "Aston Martin Lagonda",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2021-11-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 30,
  "pageCount": 35,
  "prevPage": 29,
  "nextPage": 31,
  "slideType": "key_takeaways",
  "function": "summarize",
  "density": "overcrowded",
  "nDataPoints": 3,
  "notes": "The slide uses a grid layout to present six distinct workstreams, each with a header image and bulleted progress points.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de071-b311-7293-994a-4d12233b1366/30",
  "deckHref": "/decks/019de071-b311-7293-994a-4d12233b1366",
  "deckJsonHref": "/decks/019de071-b311-7293-994a-4d12233b1366.json",
  "deckAnchorHref": "/decks/019de071-b311-7293-994a-4d12233b1366#slide-30",
  "components": [
    {
      "bbox": {
        "h": 0.42,
        "w": 0.145,
        "x": 0.83,
        "y": 0.375
      },
      "kind": "list",
      "text": "Operational Excellence: New Chief Operating Officer is driving transformation; 20% manufacturing cost per unit reduction achieved; Strategic alignment to operational footprint.",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1e0671f8-ff6c-47a2-bb80-bdd1a729a8e6",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.42,
        "w": 0.145,
        "x": 0.51,
        "y": 0.375
      },
      "kind": "list",
      "text": "Product: Product focus on improved margin per car; Teaming with tier 1 suppliers; Targeting 10% gross reduction in material costs/unit across entire product range by 2022.",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5a6bede3-3782-4038-aacf-70c0c082af54",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.42,
        "w": 0.145,
        "x": 0.35,
        "y": 0.375
      },
      "kind": "list",
      "text": "Go-to-Market: F1 engagement increases brand desirability – 2.1bn impressions to date; New configurator improving customer journey; Strengthened regional team; Rebalancing supply to demand successful.",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8cd81a21-99f1-4a7d-998b-b51f80d4e0c4",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.42,
        "w": 0.145,
        "x": 0.19,
        "y": 0.375
      },
      "kind": "list",
      "text": "Portfolio Strategy & Cycle Planning: Sustainable product plan defined; Expansion of portfolio starting with DBX; Halo mid-engine hypercar, Aston Martin Valkyrie, started production; Introduction of first BEV in 2025.",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8dc343d9-9fb2-4504-9072-2af01b11d02d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.42,
        "w": 0.145,
        "x": 0.028,
        "y": 0.375
      },
      "kind": "list",
      "text": "I AM Aston Martin: Re-defined internal vision, mission and behaviours; Efficiency programme across plants complete; New bonus scheme implemented; Employee engagement programme started.",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "955b2dae-f297-4b76-8ef4-d0d05059de4a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.42,
        "w": 0.145,
        "x": 0.67,
        "y": 0.375
      },
      "kind": "list",
      "text": "Product Development: Experienced external hires to lead powertrain; Developing bespoke Aston Martin connected car system; Investment in leading edge PLM/ERP IT architecture; Focused on increasing productivity.",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "dc1a85e3-eb55-4767-979a-6a5a014cca24",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.025,
        "w": 0.325,
        "x": 0.035,
        "y": 0.105
      },
      "kind": "title",
      "text": "Delivering operational excellence, agility and efficiency",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a6aa08d7-6df1-4512-9977-54cad267daac",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.035,
        "w": 0.16,
        "x": 0.035,
        "y": 0.068
      },
      "kind": "title",
      "text": "Project Horizon",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4e794ac1-e684-4b7c-b96f-c7976699c5f8",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "List presentation",
      "slug": "list-presentation",
      "agent": null,
      "layer": "slide",
      "matchId": "377ad867-8e3e-4f49-81ee-eb166022adb9",
      "evidence": "list/bullet: Portfolio Strategy & Cycle Planning: Sustainable product plan defined; Expansion of portfolio starting with DBX; Halo mid-engine hypercar, Aston Martin Valkyrie, started production; Introduction of first BEV",
      "confidence": 0.7
    }
  ],
  "frameworks": [
    {
      "name": "Strategic Pillars",
      "slug": null,
      "matchId": "5984f59f-cadc-490a-bcbb-56d4cebbc914",
      "evidence": "The slide organizes the company's transformation into six distinct strategic workstreams.",
      "confidence": 0.8
    }
  ],
  "arcBeats": [
    {
      "to": 35,
      "from": 28,
      "beatId": "8ad57631-b15c-48ef-bb05-7821f4fd5bc3",
      "arcName": "Rags to Riches",
      "arcSlug": "rags-to-riches",
      "beatName": "Ultimate Achievement",
      "beatSlug": "rags-to-riches-ultimate-achievement",
      "evidence": "The deck concludes with a call to action and a vision for the company's future.",
      "position": 4,
      "confidence": 0.8,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}