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  "documentTitle": "Asos | Results Presentation Deck | 38 slides",
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  "presentationDate": "2021-10-01 00:00:00",
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      "text": "Strong sales growth, growing market share in the UK, reduced churn and strong new customer growth. Strong US P4 growth rate of 32%, with Topshop acquisition contributing c. 9 ppt. Strong growth in France and Germany despite product delays impacting our stock profile in Europe. RoW continues to be disproportionately impacted by an extended delivery proposition.",
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      "text": "Segmental sales based on total sales instead of retail sales to account for wholesale business revenues and growth rates calculated on a constant currency basis. ABV metric changed from total order value before returns and discounts, including VAT/ total orders to net retail sales/number of orders in the calendar year. Active customers defined as having shopped in the last 12 months as at 31 August.",
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      "text": "Key financials by segment",
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