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  "documentTitle": "Zevia | IPO Presentation Deck | 46 slides",
  "authorId": "zevia",
  "authorName": "Zevia",
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  "sourceTypeLabel": "Investment bank",
  "presentationDate": "2021-07-01 00:00:00",
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  "pageNumber": 7,
  "pageCount": 46,
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  "slideType": "problem_statement",
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  "density": "overcrowded",
  "nDataPoints": 8,
  "notes": "Uses visual metaphors (spoons, icons) to communicate health risks.",
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  "slideHref": "/slides/019de071-50d4-7539-9716-1b7f0eaee30e/7",
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      "kind": "callout",
      "text": "#ONECAN MAKE A DIFFERENCE",
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      "text": "To burn off a 20oz. bottle of sugary soda, you would have to run for 50 minutes - or 5 miles",
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      "text": "Drinking even one sugary soda a day makes you 27% more likely to be overweight or obese and puts you at a 26% higher risk for developing type II diabetes. Diabetes kills more Americans than AIDS and breast cancer combined. Not only that, one can of sugary soda per day will age you by 4.6 extra years! That is as fast as smoking cigarettes.",
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      "kind": "paragraph",
      "text": "The American Heart Association recommends no more than 6 to 9 teaspoons of sugar per day. Most 12 ounce cans of sugar-laden soda contain 8 teaspoons of sugar.",
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      "kind": "source-note",
      "text": "1 American Heart Association. 2 Bubbling Over: Soda Consumption and its Link to Obesity in California... 3 Sugar-Sweetened Beverages... 4 American Diabetes Association. 5 American Journal of Public Health. 6 Today.com.",
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      "kind": "title",
      "text": "SUGAR IS A HEALTH CRISIS AND IT IS KILLING US!",
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      "evidence": "The deck identifies the sugar crisis as a significant health concern.",
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      "evidence": "The deck emphasizes the negative health impacts of sugary beverages and presents Zevia as a solution.",
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      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
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