{
  "docId": "019de071-345e-76b0-9db4-a5b86e3e530c",
  "docSlug": "8def71a5a54cb9907091a493f56c2d44",
  "documentTitle": "WPP | ESG Presentation Deck | 63 slides",
  "authorId": "wpp",
  "authorName": "WPP",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2021-06-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.4138439,
  "pageNumber": 39,
  "pageCount": 63,
  "prevPage": 38,
  "nextPage": 40,
  "slideType": "timeline",
  "function": "summarize",
  "density": "balanced",
  "nDataPoints": 8,
  "notes": "The timeline highlights specific years and corresponding sustainability initiatives.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de071-345e-76b0-9db4-a5b86e3e530c/39",
  "deckHref": "/decks/019de071-345e-76b0-9db4-a5b86e3e530c",
  "deckJsonHref": "/decks/019de071-345e-76b0-9db4-a5b86e3e530c.json",
  "deckAnchorHref": "/decks/019de071-345e-76b0-9db4-a5b86e3e530c#slide-39",
  "components": [
    {
      "bbox": {
        "h": 0.4,
        "w": 0.9,
        "x": 0.05,
        "y": 0.35
      },
      "kind": "diagram",
      "text": "Timeline of sustainability milestones from 2002 to 2021",
      "attrs": null,
      "subkind": "timeline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "bde2ef06-17e1-4bb7-ac06-55aa59f3d085",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.4,
        "w": 0.9,
        "x": 0.05,
        "y": 0.4
      },
      "kind": "list",
      "text": "2002: First Sustainability Report; 2006: Sustainability policy published, Participated in Carbon Disclosure Project; 2011: Offset 100% air travel; 2017: Met carbon reduction target, Introduced new targets; 2018: Published first TCFD statement; 2019: Launched single-use plastics pledge; 2020: Committed to 100% renewable electricity, Committed to net zero carbon emissions; 2021: Committed to net zero across value chain, Formally committed to science-based targets",
      "attrs": null,
      "subkind": "timeline-item",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8d606949-3df8-4f46-b0a5-8d23e7dd1f0b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.75,
        "x": 0.05,
        "y": 0.15
      },
      "kind": "title",
      "text": "WE HAVE BEEN DELIVERING ON OUR PLANET AGENDA FOR 15 YEARS",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "874860cb-8296-49dd-b1b8-0a56d9af11fe",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "timeline",
      "slug": null,
      "matchId": "eb85f689-d6eb-4ef2-a899-a8dbada8c100",
      "evidence": "Chronological sequence of events presented on a horizontal axis.",
      "confidence": 1
    }
  ],
  "arcBeats": [
    {
      "to": 63,
      "from": 29,
      "beatId": "cdd05a12-c1a0-4b28-8e41-06cad079e3cb",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Impact & Next Steps",
      "beatSlug": "consultants-gambit-impact-next-steps",
      "evidence": "Slides 29-63 outline WPP's plans and progress on ESG",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [
    {
      "to": 45,
      "from": 39,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "85e33aeb-6c36-4cb1-b31b-ba05f1f66ffd",
      "evidence": "Slides 39-45 discuss the risks of climate change and WPP's response",
      "position": 1,
      "objective": "The risks of not addressing ESG",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}