{
  "docId": "019de071-21ee-7059-9267-4c9b69fcf84f",
  "docSlug": "33678ea7fb100d961a0b6a470c558d74",
  "documentTitle": "Codere | SPAC Presentation Deck | 38 slides",
  "authorId": "codere",
  "authorName": "Codere",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investment_bank",
  "sourceTypeLabel": "Investment bank",
  "presentationDate": "2021-06-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 20,
  "pageCount": 38,
  "prevPage": 19,
  "nextPage": 21,
  "slideType": "go_to_market",
  "function": "plan_implementation",
  "density": "dense",
  "nDataPoints": 4,
  "notes": "The slide uses two bar charts to demonstrate the efficacy of the omnichannel strategy in Mexico as a pilot for the broader LatAm region.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de071-21ee-7059-9267-4c9b69fcf84f/20",
  "deckHref": "/decks/019de071-21ee-7059-9267-4c9b69fcf84f",
  "deckJsonHref": "/decks/019de071-21ee-7059-9267-4c9b69fcf84f.json",
  "deckAnchorHref": "/decks/019de071-21ee-7059-9267-4c9b69fcf84f#slide-20",
  "components": [
    {
      "bbox": {
        "h": 0.4,
        "w": 0.45,
        "x": 0.52,
        "y": 0.35
      },
      "kind": "chart",
      "text": "Mexico Online Registrations from Retail Database",
      "attrs": null,
      "subkind": "bar-vertical",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "11997f46-8ecb-49b2-9e9f-822da1218899",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.4,
        "w": 0.45,
        "x": 0.03,
        "y": 0.35
      },
      "kind": "chart",
      "text": "Mexico Omnichannel Growth",
      "attrs": null,
      "subkind": "bar-vertical",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "be51f239-a2dc-492b-9b5a-dc4bc8bf926a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.95,
        "x": 0.03,
        "y": 0.95
      },
      "kind": "disclaimer",
      "text": "(1) 5-Year player lifetime value reflects player spend (i.e. net gaming revenue realized) in the first five years following customer acquisition. Actual year 1 player spend for omnichannel players (based on cohorts with at least 1 year of operating history) is 3.1x that for pure online players.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c6ad9d14-0a08-4ead-a727-f91ab9f6d201",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.95,
        "x": 0.03,
        "y": 0.15
      },
      "kind": "list",
      "text": "Expected 5-year player LTV for Mexico omnichannel customers is 2.8x greater than that for pure online customers(1), reflecting superior player loyalty and engagement\nTargeting high-value, brand-aware omnichannel players is projected to increase conversion of online registrations to FTDs by +50%",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7833a28d-c5bb-41d0-86f8-9b790ca17e04",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.8,
        "x": 0.03,
        "y": 0.05
      },
      "kind": "title",
      "text": "Mexico to Serve as Blueprint for Broader Omnichannel Strategy for LatAm",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "18bc5b9a-5da2-498f-a449-9528ca1cd351",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "2x2 matrix",
      "slug": "matrix-2x2",
      "agent": null,
      "layer": "slide",
      "matchId": "f53660ae-cb07-4d0a-a8f6-eb45bb977384",
      "evidence": "Although not explicitly a 2x2 matrix, the slide compares different customer segments and their corresponding lifetime values, which could be represented in a matrix format.",
      "confidence": 0.5
    }
  ],
  "frameworks": [],
  "arcBeats": [],
  "loops": [
    {
      "to": 27,
      "from": 15,
      "name": "Why Now",
      "slug": "15-why-now",
      "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
      "matchId": "3aeb26a7-72a1-4082-898e-75bbb32b318b",
      "evidence": "The document presents data on the growing market opportunity and the company's financial performance",
      "position": 0,
      "objective": "Why now is the right time to invest in Codere Online",
      "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
      "confidence": 0.7,
      "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}