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  "documentTitle": "Adtheorent | SPAC Presentation Deck | 45 slides",
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  "notes": "The slide uses a visual contrast between what they don't use (PII) and their industry compliance certifications.",
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      "kind": "callout",
      "text": "OTHER INDUSTRY PLAYERS ARE DEVELOPING COOKIE ALTERNATIVES TO MAINTAIN THEIR BUSINESS MODELS. ADTHEORENT ALREADY OPERATES WITH PRIVACY-FORWARD SOLUTIONS.",
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      "text": "AdTheorent does not use Names, Financial Information, Health Information, Email Addresses, Employment Status, Biometric Record, 1:1 Targeting Methods",
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      "text": "In early 2020, Google announced the Privacy Sandbox with the goal of eliminating third-party cookies. There are several parallel industry initiatives to facilitate privacy-first media buying with API-based approaches. Other industry efforts to replace cookies with Unified IDs will allow the industry to leverage a form of 1:1 cookie replacement, but with more limits.",
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      "text": "CCPA & GDPR COMPLIANT, FLA COMPLIANT, HIPAA COMPLIANT",
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      "kind": "title",
      "text": "AdTheorent's Platform and ML-based Targeting Provides Privacy-Based Strategic Advantage",
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