{
  "docId": "019de070-f023-755e-ba0d-0888b46c63d3",
  "docSlug": "4e742f156ca3de79c0ba171e0278222b",
  "documentTitle": "Topps | SPAC Presentation Deck | 37 slides",
  "authorId": "topps",
  "authorName": "Topps",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investment_bank",
  "sourceTypeLabel": "Investment bank",
  "presentationDate": "2021-04-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.2938006,
  "pageNumber": 12,
  "pageCount": 37,
  "prevPage": 11,
  "nextPage": 13,
  "slideType": "business_model",
  "function": "present_solution",
  "density": "dense",
  "nDataPoints": 11,
  "notes": "The slide uses a three-column layout to explain the business model: product diversification, consumer segmentation, and distribution channels.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de070-f023-755e-ba0d-0888b46c63d3/12",
  "deckHref": "/decks/019de070-f023-755e-ba0d-0888b46c63d3",
  "deckJsonHref": "/decks/019de070-f023-755e-ba0d-0888b46c63d3.json",
  "deckAnchorHref": "/decks/019de070-f023-755e-ba0d-0888b46c63d3#slide-12",
  "components": [
    {
      "bbox": {
        "h": 0.35,
        "w": 0.28,
        "x": 0.69,
        "y": 0.48
      },
      "kind": "chart",
      "text": "'20A Sales $314m",
      "attrs": null,
      "subkind": "donut",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b0fe4918-f86c-47ce-907f-ad46e8ed4d71",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.11,
        "w": 0.94,
        "x": 0.03,
        "y": 0.26
      },
      "kind": "image",
      "text": "Licensing partners timeline",
      "attrs": null,
      "subkind": "logo-grid",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ecc90abe-6fdf-4532-9656-948f95191aab",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.3,
        "x": 0.36,
        "y": 0.39
      },
      "kind": "list",
      "text": "...connecting with a broad consumer base...",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "57790e90-bec6-4b10-b922-f1bc575e4746",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.3,
        "x": 0.03,
        "y": 0.39
      },
      "kind": "list",
      "text": "A diversified portfolio of product offerings and price points",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "578f6460-1151-4d9b-9576-ff6a762b4739",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.3,
        "x": 0.69,
        "y": 0.39
      },
      "kind": "list",
      "text": "...distributed across multiple channels",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "bb3f2dec-9ba5-477d-824f-1b3f31c0c8b3",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.45,
        "x": 0.1,
        "y": 0.93
      },
      "kind": "source-note",
      "text": "Note: Represents a subset of products. (a) Figures based on management estimates as a percentage of total Physical S&E sales.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "164cbaa7-44f8-4106-8b9c-4346395ebf72",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.8,
        "x": 0.03,
        "y": 0.06
      },
      "kind": "title",
      "text": "Diversified portfolio of IP built upon long-term strategic licensing partnerships with global iconic brands",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d56e0234-aad8-46a4-9014-d365e29e9c5e",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "2x2 matrix",
      "slug": "matrix-2x2",
      "agent": null,
      "layer": "slide",
      "matchId": "b534e778-dff1-4c96-b89e-6669b5aa67ea",
      "evidence": "2x2 Grid of Competitive Advantages",
      "confidence": 0.8
    }
  ],
  "frameworks": [
    {
      "name": "business-model-canvas",
      "slug": null,
      "matchId": "b37a4a49-39c9-4607-8be9-29ecb89f38e7",
      "evidence": "The slide breaks down the business into key partners, value propositions (products), customer segments, and channels.",
      "confidence": 0.8
    }
  ],
  "arcBeats": [
    {
      "to": 15,
      "from": 10,
      "beatId": "e6ada944-dea2-4aa9-a089-1b66f89ad277",
      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Solution",
      "beatSlug": "sequoia-pitch-solution",
      "evidence": "The deck presents the solution in slides 10-15",
      "position": 1,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [
    {
      "to": 15,
      "from": 10,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "fdff75c7-74a4-4505-a26d-3f8a5a03d214",
      "evidence": "The deck presents the 'why' in slide 10, and the 'what' and 'how' in slides 11-15",
      "position": 0,
      "objective": "Why Topps' digital ecosystems are valuable",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.6,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}