{
  "docId": "019de070-cf61-7509-8779-87f75f815a78",
  "docSlug": "fbcfd0be1d89e87e8264626e31b9e4a6",
  "documentTitle": "DraftKings | Investor Day Presentation Deck | 45 slides",
  "authorId": "draftkings",
  "authorName": "DraftKings",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2021-03-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 30,
  "pageCount": 45,
  "prevPage": 29,
  "nextPage": 31,
  "slideType": "before_after",
  "function": "analyze_data",
  "density": "balanced",
  "nDataPoints": 10,
  "notes": "The slide uses a stacked bar chart to show customer mix and a dashed line to show the trend of the promo rate.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de070-cf61-7509-8779-87f75f815a78/30",
  "deckHref": "/decks/019de070-cf61-7509-8779-87f75f815a78",
  "deckJsonHref": "/decks/019de070-cf61-7509-8779-87f75f815a78.json",
  "deckAnchorHref": "/decks/019de070-cf61-7509-8779-87f75f815a78#slide-30",
  "components": [
    {
      "bbox": {
        "h": 0.7,
        "w": 0.58,
        "x": 0.37,
        "y": 0.15
      },
      "kind": "chart",
      "text": "Illustrative State Promo Mix Over Time",
      "attrs": null,
      "subkind": "bar-stacked",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3f2fb8d1-c17f-49cf-be54-1df56517bbd2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.3,
        "w": 0.5,
        "x": 0.43,
        "y": 0.55
      },
      "kind": "chart",
      "text": "Promo Rate trend line",
      "attrs": null,
      "subkind": "line",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "15fe6d23-d3f4-4422-8e40-5a2b84286039",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.4,
        "x": 0.05,
        "y": 0.92
      },
      "kind": "source-note",
      "text": "Note: Bars are not drawn to scale. (1) Defined as customers who have been playing OSB or iGaming for more than one year. (2) Defined as customers who have been playing OSB or iGaming for one year or less.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d98bdbf4-18ab-44b6-ac26-13edba3b7002",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.9,
        "x": 0.05,
        "y": 0.05
      },
      "kind": "title",
      "text": "Promo rate in a state stabilizes over time as customer mix shifts from mostly new to mostly existing",
      "attrs": null,
      "subkind": "action-title",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4dde1d5d-3a50-4ed3-b079-590ac877ea90",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Before-After-Bridge",
      "slug": "before-after-bridge",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "62eaeee9-12f0-4659-b69f-bea0326d9b6f",
      "evidence": "Chart showing promo rate trend line and state promo mix over time",
      "confidence": 0.7
    }
  ],
  "frameworks": [
    {
      "name": "before-after-framing",
      "slug": null,
      "matchId": "5e15cac1-3fa6-4a8e-8884-61e851c555a6",
      "evidence": "The slide contrasts the initial state (new customers) with the stabilized state (existing customers) to explain the promo rate trend.",
      "confidence": 0.9
    }
  ],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}