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  "docSlug": "6ab50ea34def3acb462aec29e954e018",
  "documentTitle": "Nexters | SPAC Presentation Deck | 34 slides",
  "authorId": "nexters",
  "authorName": "Nexters",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investment_bank",
  "sourceTypeLabel": "Investment bank",
  "presentationDate": "2021-02-01 00:00:00",
  "orientation": "landscape",
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  "pageNumber": 27,
  "pageCount": 34,
  "prevPage": 26,
  "nextPage": 28,
  "slideType": "traction",
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  "density": "dense",
  "nDataPoints": 36,
  "notes": "Includes a callout explaining the shift in marketing budget from mobile to web in Q4 2020 due to IDFA changes.",
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  "slideHref": "/slides/019de070-bb47-700a-a1c2-79f9f3485dde/27",
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      "kind": "callout",
      "text": "Mobile bookings dynamics in Q4'20 Tactical redirection of marketing budget from mobile to web due to elevated CPI driven by Q4 seasonality and anticipation of IDFA changes by market participants",
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      "kind": "chart",
      "text": "Net bookings by platform ($m)",
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      "text": "31% Q1 '18 – Q4 '20 CAGR",
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      "kind": "source-note",
      "text": "Source: Company information. Note: Hero Wars metrics",
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      "kind": "title",
      "text": "...resulting in rapid bookings growth continuing beyond the peak Q2",
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      "arcName": "The Sequoia Pitch",
      "arcSlug": "sequoia-pitch",
      "beatName": "Financials",
      "beatSlug": "sequoia-pitch-financials",
      "evidence": "The deck presents Nexters Global's financial highlights and projections.",
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      "name": "Pareto Focus",
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      "bestFor": "Resource allocation, problem prioritization, efficiency improvements",
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      "evidence": "The deck presents Nexters Global's financial highlights and projections.",
      "position": 2,
      "objective": "To highlight Nexters Global's financial performance",
      "structure": "The Full Distribution -> The Vital Few (20%) -> The Trivial Many (80%) -> Focus Recommendation",
      "confidence": 0.6,
      "description": "Show that 80% of results come from 20% of causes to drive prioritization"
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