{
  "docId": "019de070-b319-773a-9d11-fbdf163c5237",
  "docSlug": "12459142eb40e6708b2fae699acbde3a",
  "documentTitle": "Embracer Group | Mergers and Acquisitions Presentation Deck | 21 slides",
  "authorId": "embracer-group",
  "authorName": "Embracer Group",
  "documentKindSlug": "deck",
  "documentKindLabel": "Deck",
  "sourceTypeSlug": "investment_bank",
  "sourceTypeLabel": "Investment bank",
  "presentationDate": "2021-02-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 15,
  "pageCount": 21,
  "prevPage": 14,
  "nextPage": 16,
  "slideType": "key_messages",
  "function": "present_solution",
  "density": "dense",
  "nDataPoints": 0,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de070-b319-773a-9d11-fbdf163c5237/15",
  "deckHref": "/decks/019de070-b319-773a-9d11-fbdf163c5237",
  "deckJsonHref": "/decks/019de070-b319-773a-9d11-fbdf163c5237.json",
  "deckAnchorHref": "/decks/019de070-b319-773a-9d11-fbdf163c5237#slide-15",
  "components": [
    {
      "bbox": {
        "h": 0.595,
        "w": 0.133,
        "x": 0.571,
        "y": 0.305
      },
      "kind": "image",
      "text": "Mobile game UI showing banner ad",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6be79b6c-22a1-4ffd-bdd5-df045f1acbb1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.595,
        "w": 0.133,
        "x": 0.787,
        "y": 0.305
      },
      "kind": "image",
      "text": "Mobile game UI showing rewarded ad prompt",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6f9e970c-3179-425b-9b00-eabf72098f2c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.025,
        "w": 0.071,
        "x": 0.443,
        "y": 0.753
      },
      "kind": "legend",
      "text": "Banner Ad",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0754fedf-134b-4caf-aea1-1e629df15446",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.025,
        "w": 0.083,
        "x": 0.762,
        "y": 0.223
      },
      "kind": "legend",
      "text": "Rewarded Ad",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "c09cd112-6652-4708-9ed4-fd6637040448",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.51,
        "w": 0.42,
        "x": 0.071,
        "y": 0.335
      },
      "kind": "list",
      "text": "Focusing on games with high user engagement and long session times provides an ideal platform for ad monetization\nUtilize a combination of banners, interstitials and rewarded ads at various points in-game\nGranular user-level ad monetization data allows Easybrain to make accurate long-term LTV predictions\nManage of monetisation setup through internally developed module\nConstant tests of new networks and ad placements/timing to increase efficiency\nImplementation of prebid and postbid requests",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f7bbfdea-42b1-4709-95a6-3a0e718869fa",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.042,
        "w": 0.388,
        "x": 0.306,
        "y": 0.075
      },
      "kind": "title",
      "text": "World-Class Ad Monetization",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e676e253-02c5-4ded-8092-c9480610bcf8",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Visual emphasis",
      "slug": "visual-emphasis",
      "agent": null,
      "layer": "slide",
      "matchId": "f34b9848-7a6e-4cb1-9f2b-c3b66ff658ac",
      "evidence": "Mobile game UI showing rewarded ad prompt and banner ad",
      "confidence": 0.6
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 21,
      "from": 15,
      "beatId": "599e096f-1719-4104-a487-a39676e0fd01",
      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Impact & Next Steps",
      "beatSlug": "consultants-gambit-impact-next-steps",
      "evidence": "Slides 15-21 discuss the acquisition and its potential impact",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}