{
  "docId": "019de070-5fc0-724a-afad-7ed94a35e43d",
  "docSlug": "040b5874b7d46f6cf7012a8484c481e5",
  "documentTitle": "jetBlue | Results Presentation Deck | 22 slides",
  "authorId": "jetblue",
  "authorName": "JetBlue",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2020-10-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 6,
  "pageCount": 22,
  "prevPage": 5,
  "nextPage": 7,
  "slideType": "cover",
  "function": "front_matter",
  "density": "sparse",
  "nDataPoints": 0,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de070-5fc0-724a-afad-7ed94a35e43d/6",
  "deckHref": "/decks/019de070-5fc0-724a-afad-7ed94a35e43d",
  "deckJsonHref": "/decks/019de070-5fc0-724a-afad-7ed94a35e43d.json",
  "deckAnchorHref": "/decks/019de070-5fc0-724a-afad-7ed94a35e43d#slide-6",
  "components": [
    {
      "bbox": {
        "h": 0.05,
        "w": 0.08,
        "x": 0.02,
        "y": 0.93
      },
      "kind": "image",
      "text": "jetBlue 2020",
      "attrs": null,
      "subkind": "logo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "84f5dc90-d452-486e-8457-cc9b631ff575",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.53,
        "x": 0.06,
        "y": 0.47
      },
      "kind": "paragraph",
      "text": "JOANNA GERAGHTY\nPRESIDENT & CHIEF OPERATING OFFICER",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4163f344-c31a-48cf-8c52-9fa4275154a2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.52,
        "x": 0.06,
        "y": 0.35
      },
      "kind": "title",
      "text": "COMMERCIAL UPDATE & OUTLOOK",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a9c35e5c-80e5-4fe1-a5cf-416e2e10f9d9",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 7,
      "from": 6,
      "beatId": "dc0c3a08-0601-4be5-b673-2f7e3abd52c9",
      "arcName": "Problem-Agitate-Solution",
      "arcSlug": "problem-agitate-solution",
      "beatName": "Need",
      "beatSlug": "monroes-sequence-need",
      "evidence": "The presentation outlines the need for gradual improvement in bookings and adjustments to capacity.",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
    }
  ],
  "loops": [
    {
      "to": 7,
      "from": 6,
      "name": "Golden Circle",
      "slug": "11-golden-circle",
      "bestFor": "Visionary leadership, brand positioning, mission statements",
      "matchId": "d0c55208-92b4-4fdf-b9e1-4df8d17bd4f4",
      "evidence": "The presentation outlines the importance of gradual improvement in bookings and adjustments to capacity.",
      "position": 1,
      "objective": "Why is gradual improvement in bookings important?",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
      "confidence": 0.6,
      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}