{
  "docId": "019de070-578e-7282-9613-80f0fd13d0f0",
  "docSlug": "16d5d3e63a96f1b4d87e3d9197632c0e",
  "documentTitle": "Asos | Results Presentation Deck | 47 slides",
  "authorId": "asos",
  "authorName": "Asos",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2020-10-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 39,
  "pageCount": 47,
  "prevPage": 38,
  "nextPage": 40,
  "slideType": "other",
  "function": "present_solution",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 0.9,
  "imagePath": null,
  "slideHref": "/slides/019de070-578e-7282-9613-80f0fd13d0f0/39",
  "deckHref": "/decks/019de070-578e-7282-9613-80f0fd13d0f0",
  "deckJsonHref": "/decks/019de070-578e-7282-9613-80f0fd13d0f0.json",
  "deckAnchorHref": "/decks/019de070-578e-7282-9613-80f0fd13d0f0#slide-39",
  "components": [
    {
      "bbox": {
        "h": 0.4,
        "w": 0.9,
        "x": 0.05,
        "y": 0.45
      },
      "kind": "image",
      "text": "Six mobile app screenshots showing product boards, review pages, and order tracking interfaces.",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a09b46a4-56fa-4dde-b17d-777248173f36",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.9,
        "x": 0.05,
        "y": 0.25
      },
      "kind": "list",
      "text": "Customers can now share their ASOS Product Boards with friends; Customer reviews support engagement and purchase confidence; Customers can now track orders and receive order and return status updates",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "3513929d-cef2-421c-914a-b0da4da134d9",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.15,
        "w": 0.9,
        "x": 0.05,
        "y": 0.05
      },
      "kind": "title",
      "text": "Continuing to build engagement through our apps & sites with a constantly evolving customer experience",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "df86cf87-0f8b-49b2-b0f9-ab8ee7d810d3",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "List presentation",
      "slug": "list-presentation",
      "agent": null,
      "layer": "slide",
      "matchId": "5f7f23a8-307d-4453-8f28-1b32d4ffe71a",
      "evidence": "list/bullet: Customers can now share their ASOS Product Boards with friends; Customer reviews support engagement and purchase confidence; Customers can now track orders and receive order and return status updates",
      "confidence": 0.7
    },
    {
      "name": "Slide visual craft",
      "slug": "visual-craft",
      "agent": "designer",
      "layer": "slide",
      "matchId": "a7075e38-d5b6-4ca5-b1ac-ee46b4e1c260",
      "evidence": "image/screenshot: Six mobile app screenshots showing product boards, review pages, and order tracking interfaces.",
      "confidence": 0.5
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 47,
      "from": 21,
      "beatId": "3a3c5f85-89be-4921-9a06-a832236e2cba",
      "arcName": "Monroe's Motivated Sequence",
      "arcSlug": "monroes-sequence",
      "beatName": "Action",
      "beatSlug": "monroes-sequence-action",
      "evidence": "The presentation outlines ASOS' vision, strategy, and plans for future growth",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}