{
  "docId": "019de070-2353-744e-a3a5-55e716c05b10",
  "docSlug": "1a4e0f1975b06b26f8fc8939cca1ca63",
  "documentTitle": "HSBC | Investor Conference Presentation Deck | 45 slides",
  "authorId": "hsbc",
  "authorName": "HSBC",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2020-06-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7761332,
  "pageNumber": 26,
  "pageCount": 45,
  "prevPage": 25,
  "nextPage": 27,
  "slideType": "other",
  "function": "illustrate_case",
  "density": "balanced",
  "nDataPoints": 6,
  "notes": "The slide uses a map to visualize migration/banking flows and a list to detail core activities.",
  "elementsJson": null,
  "metadataConfidence": 0.95,
  "imagePath": null,
  "slideHref": "/slides/019de070-2353-744e-a3a5-55e716c05b10/26",
  "deckHref": "/decks/019de070-2353-744e-a3a5-55e716c05b10",
  "deckJsonHref": "/decks/019de070-2353-744e-a3a5-55e716c05b10.json",
  "deckAnchorHref": "/decks/019de070-2353-744e-a3a5-55e716c05b10#slide-26",
  "components": [
    {
      "bbox": {
        "h": 0.5,
        "w": 0.5,
        "x": 0.03,
        "y": 0.35
      },
      "kind": "image",
      "text": "World map highlighting key markets and flow arrows",
      "attrs": null,
      "subkind": "map",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "891ddff2-c0d6-48db-8759-5a844839332a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.6,
        "w": 0.35,
        "x": 0.6,
        "y": 0.3
      },
      "kind": "list",
      "text": "Core activities list: Travel, Invest, Education, Property, Emigration",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "6f578980-d473-4802-9d4b-d6d0b99c1ab5",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.5,
        "x": 0.03,
        "y": 0.16
      },
      "kind": "paragraph",
      "text": "With >35m overseas, Chinese are the world's largest diaspora",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f568902f-92a7-4b93-b12d-0a0596d710dc",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.5,
        "x": 0.03,
        "y": 0.9
      },
      "kind": "source-note",
      "text": "Sources 1-6 listed at bottom",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "148968ef-80d1-489f-b92c-02ac645c0126",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.35,
        "x": 0.03,
        "y": 0.11
      },
      "kind": "title",
      "text": "Case Study: Overseas Chinese",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "39011812-1b06-44f9-b11d-f2e0a4ffa73b",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 30,
      "from": 26,
      "beatId": "55d8c4c1-ce5d-4708-8a51-38cf9a9aacb6",
      "arcName": "The Sparkline",
      "arcSlug": "sparkline",
      "beatName": "Satisfaction",
      "beatSlug": "monroes-sequence-satisfaction",
      "evidence": "Case study on overseas Chinese and digital offerings",
      "position": 5,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [
    {
      "to": 30,
      "from": 26,
      "name": "Why Now",
      "slug": "15-why-now",
      "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
      "matchId": "4e0e3424-01a4-4e6a-a550-bb9fdf923355",
      "evidence": "Case study on overseas Chinese and growth opportunities",
      "position": 2,
      "objective": "Why international banking is important now",
      "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
      "confidence": 0.6,
      "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}