{
  "docId": "019de06f-fcd9-76ad-b8c3-48f08974062a",
  "docSlug": "4482ce71d778bb9781863ed375bebca1",
  "documentTitle": "DraftKings | SPAC Presentation Deck | 49 slides",
  "authorId": "draftkings",
  "authorName": "DraftKings",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investment_bank",
  "sourceTypeLabel": "Investment bank",
  "presentationDate": "2020-03-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 20,
  "pageCount": 49,
  "prevPage": 19,
  "nextPage": 21,
  "slideType": "comparison_table",
  "function": "analyze_data",
  "density": "balanced",
  "nDataPoints": 28,
  "notes": "Data sourced from Q4 2019 Quarterly Brand Tracker.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de06f-fcd9-76ad-b8c3-48f08974062a/20",
  "deckHref": "/decks/019de06f-fcd9-76ad-b8c3-48f08974062a",
  "deckJsonHref": "/decks/019de06f-fcd9-76ad-b8c3-48f08974062a.json",
  "deckAnchorHref": "/decks/019de06f-fcd9-76ad-b8c3-48f08974062a#slide-20",
  "components": [
    {
      "bbox": {
        "h": 0.65,
        "w": 0.45,
        "x": 0.52,
        "y": 0.2
      },
      "kind": "chart",
      "text": "Sportsbook Brand Awareness and Preference",
      "attrs": null,
      "subkind": "bar-grouped",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a5012bfb-f17d-4343-b163-47fc8c4b1f22",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.65,
        "w": 0.45,
        "x": 0.03,
        "y": 0.2
      },
      "kind": "chart",
      "text": "DFS Brand Awareness and Preference",
      "attrs": null,
      "subkind": "bar-grouped",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "dec4c8dd-42c2-4a87-b54e-0ceb53302d00",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.8,
        "x": 0.03,
        "y": 0.92
      },
      "kind": "source-note",
      "text": "Q4 2019 Quarterly Brand Tracker Commissioned by DraftKings, fielded by ProdegeMR. N=354 (Sportsbook), N=250 (DFS).",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9f38dba9-12f2-4bed-9b4c-bffa3d050f7f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.8,
        "x": 0.03,
        "y": 0.03
      },
      "kind": "title",
      "text": "Strong Top of Mind Brand Awareness & Preference Among Core Audiences",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1ee3c25f-067f-4a2a-8780-afde93fb90cc",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Comparison frame",
      "slug": "comparison-frame",
      "agent": null,
      "layer": "slide",
      "matchId": "517ce15c-f137-44c6-ba84-be7897733bfc",
      "evidence": "chart/bar-grouped: Sportsbook Brand Awareness and Preference chart/bar-grouped: DFS Brand Awareness and Preference",
      "confidence": 0.7
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 25,
      "from": 15,
      "beatId": "ea963c6f-c0a5-464d-b9d0-72dcbc2cc69f",
      "arcName": "Problem-Agitate-Solution",
      "arcSlug": "problem-agitate-solution",
      "beatName": "Solution & Approach",
      "beatSlug": "consultants-gambit-solution-approach",
      "evidence": "Outlining DraftKings' unique differentiation, marketing machine, and product, technology & data foundation.",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}