{
  "docId": "019de06f-d074-756c-8ada-ac6107447db7",
  "docSlug": "fb4d4569a26f71227b9f7a3bd5cdf460",
  "documentTitle": "Lululemon | Investor Day Presentation Deck | 118 slides",
  "authorId": "lululemon",
  "authorName": "Lululemon",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2019-04-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 80,
  "pageCount": 118,
  "prevPage": 79,
  "nextPage": 81,
  "slideType": "key_messages",
  "function": "present_solution",
  "density": "dense",
  "nDataPoints": 0,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019de06f-d074-756c-8ada-ac6107447db7/80",
  "deckHref": "/decks/019de06f-d074-756c-8ada-ac6107447db7",
  "deckJsonHref": "/decks/019de06f-d074-756c-8ada-ac6107447db7.json",
  "deckAnchorHref": "/decks/019de06f-d074-756c-8ada-ac6107447db7#slide-80",
  "components": [
    {
      "bbox": {
        "h": 0.2,
        "w": 0.5,
        "x": 0.4,
        "y": 0.16
      },
      "kind": "image",
      "text": "Physical store front",
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "31a0d7b5-9348-4701-bbc4-921d38f490d7",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.2,
        "w": 0.5,
        "x": 0.4,
        "y": 0.66
      },
      "kind": "image",
      "text": "Omni guest engagement event",
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4f26687a-2869-44ff-9cdb-b22851771cac",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.46,
        "x": 0.13,
        "y": 0.41
      },
      "kind": "image",
      "text": "Digital mobile interaction",
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ea80c38e-c0a0-4e02-a663-2f0e23f556a0",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.25,
        "x": 0.61,
        "y": 0.45
      },
      "kind": "list",
      "text": "Digital: Key investments, Regional digital marketing",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "0b1303d2-79c4-4f0e-af5f-1963b3f44cd8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.25,
        "x": 0.15,
        "y": 0.2
      },
      "kind": "list",
      "text": "Physical: Accelerating unit growth, Regionally tailored formats",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "26ee8346-6e8d-422a-891e-4bba5e2ab457",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.25,
        "x": 0.14,
        "y": 0.7
      },
      "kind": "list",
      "text": "Omni guest innovation: Technology investments, Cross-channel guest engagement",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "7107699c-a04b-445f-94ee-2227f4fa7aa2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.3,
        "x": 0.35,
        "y": 0.05
      },
      "kind": "title",
      "text": "Omni guest innovation",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "36f45971-b021-4dbc-aae8-8a96ad5c14be",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "List presentation",
      "slug": "list-presentation",
      "agent": null,
      "layer": "slide",
      "matchId": "08eaf883-68a4-4102-b8a5-57e7b91789df",
      "evidence": "list/bullet: Omni guest innovation: Technology investments, Cross-channel guest engagement",
      "confidence": 0.8
    }
  ],
  "frameworks": [],
  "arcBeats": [],
  "loops": [
    {
      "to": 83,
      "from": 77,
      "name": "Why Now",
      "slug": "15-why-now",
      "bestFor": "Sales pitches, fundraising, requesting immediate budget approval",
      "matchId": "f3d1ffd6-736c-4729-b33e-9c7803f4a761",
      "evidence": "The deck discusses accelerating international growth and key geographies.",
      "position": 3,
      "objective": "Why international growth is important now",
      "structure": "The Context (Trends) -> The Trigger Event -> The Window of Opportunity",
      "confidence": 0.6,
      "description": "Create temporal urgency by proving that the window of opportunity is opening or closing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}