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  "notes": "Uses a 'What they're saying now' vs 'What they've said in the past' structure to expose management inconsistency.",
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      "kind": "callout",
      "text": "We continue to be astounded that ~90% of product is still sourced domestically",
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      "text": "Initiatives Driving Gross Margin Improvements table",
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      "text": "Analyst Question: '...you talked about tripling the direct import percentage...'",
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      "text": "Eugene A. Castagna (COO): 'Yes. I think we -- just to amplify it, it's direct importing and direct sourcing...'",
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      "text": "What's Broken? Credibility with Investment Community",
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