{
  "docId": "019de06f-866a-747a-a44f-68f5a3f2d825",
  "docSlug": "3ef541cb2e5e2d502486b431c4440ab4",
  "documentTitle": "arm | Investor Presentation Deck | 46 slides",
  "authorId": "arm",
  "authorName": "Arm",
  "documentKindSlug": "conference-presentation",
  "documentKindLabel": "Conference presentation",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2017-09-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 17,
  "pageCount": 46,
  "prevPage": 16,
  "nextPage": 18,
  "slideType": "preempt_rebuttal",
  "function": "preempt_rebuttal",
  "density": "overcrowded",
  "nDataPoints": 18,
  "notes": "The slide uses a rhetorical question as a title to frame a potential investor concern and immediately provides a structured breakdown of the drivers to mitigate that concern.",
  "elementsJson": null,
  "metadataConfidence": 0.95,
  "imagePath": null,
  "slideHref": "/slides/019de06f-866a-747a-a44f-68f5a3f2d825/17",
  "deckHref": "/decks/019de06f-866a-747a-a44f-68f5a3f2d825",
  "deckJsonHref": "/decks/019de06f-866a-747a-a44f-68f5a3f2d825.json",
  "deckAnchorHref": "/decks/019de06f-866a-747a-a44f-68f5a3f2d825#slide-17",
  "components": [
    {
      "bbox": {
        "h": 0.1,
        "w": 0.24,
        "x": 0.73,
        "y": 0.78
      },
      "kind": "callout",
      "text": "Biggest impact on average over the long term",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "18dff2fc-4b30-47f5-875c-0b2be7fea1fb",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.08,
        "x": 0.89,
        "y": 0.62
      },
      "kind": "callout",
      "text": "Second",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4defdd61-5f62-4c59-82a9-ca747641771e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.35,
        "w": 0.78,
        "x": 0.04,
        "y": 0.15
      },
      "kind": "chart",
      "text": "Average royalty per chip",
      "attrs": null,
      "subkind": "area",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "15792f2c-a77d-4416-a7ce-d0c09cd6f670",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.8,
        "x": 0.04,
        "y": 0.72
      },
      "kind": "list",
      "text": "Customer mix related: Which customers are winning share",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "57642e8c-a2cb-4c57-a0c4-5efb4253aea4",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.8,
        "x": 0.04,
        "y": 0.57
      },
      "kind": "list",
      "text": "Chip related: Average sales price of the chip; Arm content per chip",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "983f3ebe-ae50-49d4-ac88-9d640845fea0",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.8,
        "x": 0.04,
        "y": 0.79
      },
      "kind": "list",
      "text": "Market mix related: Which markets are growing fastest",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d4956636-6ec0-4c75-9242-2bfe74b58c82",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.8,
        "x": 0.04,
        "y": 0.64
      },
      "kind": "list",
      "text": "Arm related: Average royalty rate per processor; increased content multipliers",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f3d8cb1f-9b10-482b-9075-57e8fbb6b66e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.8,
        "x": 0.04,
        "y": 0.06
      },
      "kind": "title",
      "text": "Is declining average royalty revenue per chip a concern?",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a442d0c1-609a-4069-a25a-fe097fafb0f0",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Audience frame",
      "slug": "audience-frame",
      "agent": null,
      "layer": "slide",
      "matchId": "b8780cab-1c79-416a-8764-56804fbbafcf",
      "evidence": "Is declining average royalty revenue per chip a concern?",
      "confidence": 0.7
    },
    {
      "name": "Before-After-Bridge",
      "slug": "before-after-bridge",
      "agent": "Storyteller",
      "layer": "slide",
      "matchId": "58c3afdb-bc0f-40cc-a74b-1dbfbfa64429",
      "evidence": " Biggest impact on average over the long term",
      "confidence": 0.5
    }
  ],
  "frameworks": [
    {
      "name": "preempt_rebuttal",
      "slug": null,
      "matchId": "ad4eb3e6-db93-4a3b-9993-647015379d0c",
      "evidence": "The slide anticipates a negative trend (declining revenue) and provides a logical explanation to neutralize the concern.",
      "confidence": 0.9
    }
  ],
  "arcBeats": [
    {
      "to": 22,
      "from": 15,
      "beatId": "f54e49fb-da4b-4d99-9964-d471595dea79",
      "arcName": "Rags to Riches",
      "arcSlug": "rags-to-riches",
      "beatName": "The Breakthrough",
      "beatSlug": "rags-to-riches-the-breakthrough",
      "evidence": "The slides on royalties, investments, and profitability highlight Arm's financial progress.",
      "position": 3,
      "confidence": 0.7,
      "parentBeatName": "Turn",
      "parentBeatSlug": "turn"
    }
  ],
  "loops": [
    {
      "to": 18,
      "from": 17,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "0972d16e-96e3-441c-bab3-47ad315bd652",
      "evidence": "The preempt rebuttal slides address concerns about royalty revenue.",
      "position": 2,
      "objective": "Highlight the risks of declining average royalty revenue per chip",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.5,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}