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  "notes": "Uses a bar chart to show low performance of Yahoo verticals and lists high-traffic competitors for comparison.",
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      "text": "Mayer has constantly pushed the idea of Yahoo's 'digital magazines' as an example of a new Yahoo product which would lead the company back to relevance. Yet, 4 years later the results are underwhelming. 'It's not something that's been on the radar' - Alan Smith, Chief Digital Officer at Media Agency Assembly. Yahoo recently put Martha Nelson, previously longtime Time Inc. senior editorial, in charge of its overall media strategy in August.",
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