{
  "docId": "019de06f-4e26-7458-abae-1111357e0aa5",
  "docSlug": "8770b1720e97e2e12a57577ca9dfb77f",
  "documentTitle": "Tesla | Investor Presentation Deck | 33 slides",
  "authorId": "tesla",
  "authorName": "Tesla",
  "documentKindSlug": "pitchdeck",
  "documentKindLabel": "Pitch deck",
  "sourceTypeSlug": "investor_relations",
  "sourceTypeLabel": "Investor relations",
  "presentationDate": "2014-01-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 1,
  "pageCount": 33,
  "prevPage": null,
  "nextPage": 2,
  "slideType": "cover",
  "function": "front_matter",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": null,
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": "https://imgproxy.kitesheet.com/bOz1wn8-7DstZCTqzLF8P1B7SH4TFZjvODKR8jJXK0g/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy84NzcwYjE3MjBlOTdlMmUxMmE1NzU3N2NhOWRmYjc3Zi9wMDAxLmpwZw",
  "slideHref": "/slides/019de06f-4e26-7458-abae-1111357e0aa5/1",
  "deckHref": "/decks/019de06f-4e26-7458-abae-1111357e0aa5",
  "deckJsonHref": "/decks/019de06f-4e26-7458-abae-1111357e0aa5.json",
  "deckAnchorHref": "/decks/019de06f-4e26-7458-abae-1111357e0aa5#slide-1",
  "components": [
    {
      "bbox": {
        "h": 0.15,
        "w": 0.1,
        "x": 0.05,
        "y": 0.8
      },
      "kind": "image",
      "text": "Tesla Logo",
      "attrs": null,
      "subkind": "logo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "f7ad61a1-6dea-4a4d-9c33-fa407d74311e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 1,
        "w": 1,
        "x": 0,
        "y": 0
      },
      "kind": "image",
      "text": "Tesla Model S driving on a road",
      "attrs": null,
      "subkind": "photo",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "634bb3b8-7602-49a7-8cb5-2134f9ab492d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.2,
        "x": 0.05,
        "y": 0.11
      },
      "kind": "paragraph",
      "text": "January 2014",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "43ac59ef-2441-4786-8956-3649541008b0",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.2,
        "x": 0.75,
        "y": 0.85
      },
      "kind": "paragraph",
      "text": "Jeff Evanson\nVP Investor Relations",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "cb8a7971-4472-4b36-b680-f190ef90554d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.5,
        "x": 0.05,
        "y": 0.05
      },
      "kind": "title",
      "text": "Tesla Motors Investor Presentation",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "1a3e08bf-c863-41e9-a7c0-2567ac9c8f3d",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "Slide recipe: Cover",
      "slug": "cover-slide",
      "agent": "designer",
      "layer": "slide",
      "matchId": "1f1fb77e-1f2a-4257-aef8-d940b67132c9",
      "evidence": "title/headline: Tesla Motors Investor Presentation",
      "confidence": 0.9
    }
  ],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 4,
      "from": 1,
      "beatId": "cedd1058-fe35-4ad8-9ade-3c698416dd3b",
      "arcName": "Monroe's Motivated Sequence",
      "arcSlug": "monroes-sequence",
      "beatName": "Attention",
      "beatSlug": "monroes-sequence-attention",
      "evidence": "The deck starts with a cover slide, disclaimer, and introduction to grab the audience's attention",
      "position": 0,
      "confidence": 0.8,
      "parentBeatName": "Hook",
      "parentBeatSlug": "hook"
    }
  ],
  "loops": [],
  "imagePathAlt": "https://imgproxy.kitesheet.com/AScljPN4RNFVLSNTEfZtmIuJEZCRuxCgziEmNlqkflQ/rs:fit:1200:1200:0/q:82/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy84NzcwYjE3MjBlOTdlMmUxMmE1NzU3N2NhOWRmYjc3Zi9wMDAxLnBuZw",
  "thumbSrc": "https://imgproxy.kitesheet.com/LoUqYb-EephYqvP9NYkXWyP-cmBvTBvg7ZZuU3JxAa4/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy84NzcwYjE3MjBlOTdlMmUxMmE1NzU3N2NhOWRmYjc3Zi9wMDAxLmpwZw",
  "thumbSrcAlt": "https://imgproxy.kitesheet.com/-2oJE_mNcJkCbYV82I-s5DbdS3JgO_yzwUC-AwYWIy4/rs:fit:480:480:0/q:78/f:webp/czM6Ly9raXRlc2hlZXQvY29ycHVzL3NsaWRlcy84NzcwYjE3MjBlOTdlMmUxMmE1NzU3N2NhOWRmYjc3Zi9wMDAxLnBuZw"
}