{
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  "docSlug": "dc93ac23b5e1ac6f5ddcd9da93c062a1",
  "documentTitle": "Deutsche Bank | Investment Banking Pitch Book | 30 slides",
  "authorId": "deutsche-bank",
  "authorName": "Deutsche Bank",
  "documentKindSlug": "consulting-deck",
  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "investment_bank",
  "sourceTypeLabel": "Investment bank",
  "presentationDate": "2013-06-01 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.3296399,
  "pageNumber": 11,
  "pageCount": 30,
  "prevPage": 10,
  "nextPage": 12,
  "slideType": "problem_statement",
  "function": "frame_problem",
  "density": "balanced",
  "nDataPoints": 12,
  "notes": "Includes a table of relative performance metrics alongside the timeline chart.",
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  "slideHref": "/slides/019de06f-4b35-7799-a3d8-22a1f9002ad6/11",
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  "components": [
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        "w": 0.6,
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      "kind": "chart",
      "text": "Share price performance since 05/01/12",
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        "y": 0.88
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      "kind": "disclaimer",
      "text": "(a) Share price performance between date indicated and day prior to DHM proposal announcement (6/10/13). (b) Peer index includes Chiquita, Fresh Del Monte, and Fyffes, weighted by market capitalization. Source: Factset and Company filings",
      "attrs": null,
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      "kind": "legend",
      "text": "Dawn vs S&P 500",
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      "kind": "table",
      "text": "Relative performance table for strategic review and ITOCHU announcement",
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      "kind": "title",
      "text": "The market has not rewarded Dawn's significant strategic initiatives",
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      "evidence": "Chronological mapping of events against stock performance",
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      "arcName": "The Consultant's Gambit",
      "arcSlug": "consultants-gambit",
      "beatName": "Problem & Complication",
      "beatSlug": "consultants-gambit-problem-complication",
      "evidence": "Slides 6-11 highlight the problems and complications faced by Dawn.",
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      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
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  "loops": [
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      "name": "Aha Moment",
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      "evidence": "The document presents various alternatives and concludes that operating as a private company is the best option.",
      "position": 0,
      "objective": "What is the best alternative for Dawn?",
      "structure": "The Problem/Question -> What the Data Shows -> The Insight",
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      "description": "Establish a tension, present data, then deliver the insight that changes everything"
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