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  "docSlug": "efa1e3364cf3c45817ab08658260e7f9",
  "documentTitle": "Perella Weinberg Partners | Investment Banking Pitch Book | 68 slides",
  "authorId": "perella-weinberg-partners",
  "authorName": "Perella Weinberg Partners",
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  "documentKindLabel": "Consulting deck",
  "sourceTypeSlug": "investment_bank",
  "sourceTypeLabel": "Investment bank",
  "presentationDate": "2012-11-01 00:00:00",
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  "density": "balanced",
  "nDataPoints": 4,
  "notes": "The 'Heat' data point is highlighted in red across all four charts.",
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      "kind": "chart",
      "text": "P/E VS. SAME STORE SALES GROWTH",
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      "kind": "chart",
      "text": "P/E VS. IBES LTGR",
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      "kind": "chart",
      "text": "P/E VS. REVENUE CAGR",
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      "text": "P/E VS. EPS GROWTH",
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      "kind": "disclaimer",
      "text": "Source: Factset market data as of October 31, 2012; represents price to next twelve months' EPS estimate. Note: Financial results for a stated year represent financials for the 12 month period ending January 31 of the following year.",
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      "kind": "title",
      "text": "P/E MULTIPLE BENCHMARKING",
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      "evidence": "Scatter plots comparing company valuation multiples against operational performance metrics.",
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      "evidence": "The pitch book provides key considerations for the special committee and next steps",
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      "name": "Golden Circle",
      "slug": "11-golden-circle",
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      "objective": "Why is now the right time for a strategic decision?",
      "structure": "The Why (Belief) -> The How (Process) -> The What (Result)",
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      "description": "Invert the typical pitch by starting with why you exist, rather than what you do"
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