{
  "docId": "019dd923-622c-750b-8b9d-062155500d22",
  "docSlug": "d915f08d7324",
  "documentTitle": "Herbalife, Ltd. (HLF)",
  "authorId": "01_Pershing_Square",
  "authorName": "William Ackman",
  "documentKindSlug": "activist-deck",
  "documentKindLabel": "Activist deck",
  "sourceTypeSlug": "activist_investor",
  "sourceTypeLabel": "Activist investor",
  "presentationDate": "2012-12-20 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.3333334,
  "pageNumber": 334,
  "pageCount": 334,
  "prevPage": 333,
  "nextPage": null,
  "slideType": "closing_ask",
  "function": "summarize",
  "density": "sparse",
  "nDataPoints": 0,
  "notes": "Uses the famous Brandeis quote to justify the activist intent of the presentation.",
  "elementsJson": null,
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-622c-750b-8b9d-062155500d22/334",
  "deckHref": "/decks/019dd923-622c-750b-8b9d-062155500d22",
  "deckJsonHref": "/decks/019dd923-622c-750b-8b9d-062155500d22.json",
  "deckAnchorHref": "/decks/019dd923-622c-750b-8b9d-062155500d22#slide-334",
  "components": [
    {
      "bbox": {
        "h": 0.35,
        "w": 0.88,
        "x": 0.06,
        "y": 0.21
      },
      "kind": "list",
      "text": "Herbalife is a Pyramid Scheme\nIt has caused and continues to cause enormous harm to the most vulnerable communities in the U.S. and around the world\nOur goal with this presentation is to shine a spotlight on Herbalife",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ed1b220a-2434-4092-9cc4-7d5dc2cb6fe2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.18,
        "w": 0.84,
        "x": 0.08,
        "y": 0.728
      },
      "kind": "quote",
      "text": "“Sunshine is the best disinfectant”\nJustice Louis Brandeis",
      "attrs": null,
      "subkind": "pull-quote",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "43943602-91f6-4347-8291-04594de29836",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.06,
        "w": 0.25,
        "x": 0.04,
        "y": 0.08
      },
      "kind": "title",
      "text": "Conclusion",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "770f17f1-ba42-4af5-b3c2-ba35dbaef500",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "authority-citation",
      "slug": null,
      "matchId": "8db4b4ba-a604-4c16-be38-c1448cc71603",
      "evidence": "Uses Justice Louis Brandeis quote to provide moral authority to the argument.",
      "confidence": 0.9
    }
  ],
  "arcBeats": [
    {
      "to": 334,
      "from": 334,
      "beatId": "37bb1cef-8f70-4e63-af46-ccd16c2fa312",
      "arcName": "Overcoming the Monster",
      "arcSlug": "overcoming-monster",
      "beatName": "Closing Ask",
      "beatSlug": null,
      "evidence": "The deck concludes with a call to action.",
      "position": 3,
      "confidence": 0.8,
      "parentBeatName": null,
      "parentBeatSlug": null
    }
  ],
  "loops": [
    {
      "to": 334,
      "from": 332,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "01160ce7-78e5-4bd4-896e-9cbf04557d89",
      "evidence": "The deck concludes with a call to action and highlights the cost of inaction.",
      "position": 2,
      "objective": "Highlight the cost of inaction",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.6,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}