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  "docSlug": "650ed2b9854a",
  "documentTitle": "The Procter & Gamble Company (PG)",
  "authorId": "01_Pershing_Square",
  "authorName": "William Ackman",
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  "sourceTypeSlug": "activist_investor",
  "sourceTypeLabel": "Activist investor",
  "presentationDate": "2013-05-08 00:00:00",
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  "pageNumber": 37,
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  "notes": "The slide uses a bar chart to compare P&G against a peer group consisting of Church & Dwight, Clorox, Colgate, Kimberly-Clark, L'Oréal, and Unilever.",
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      "kind": "callout",
      "text": "P&G’s organic growth has consistently underperformed its peers’ growth rates in each of the last four quarters",
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      "kind": "callout",
      "text": "P&G's organic growth has consistently underperformed its peers' growth rates in each of the last four quarters",
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      "text": "CY Quarterly Organic Revenue Growth for the Prior 4 Quarters",
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      "text": "Peer group logos: Church & Dwight, Clorox, Colgate, Kimberly-Clark, L'Oréal, Unilever",
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      "kind": "metric",
      "text": "organic revenue growth: (4)%",
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      "text": "Note: Quarters based on calendar year. Kimberly-Clark based on Personal Care segment, and Unilever based on Personal Care and Home Care segments.",
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      "kind": "table",
      "text": "P&G Performance Gap: Q2 '12 (4)%, Q3 '12 (4)%, Q4 '12 (4)%, Q1 '13 (2)%",
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      "kind": "title",
      "text": "...But Results Are Still Lagging Peers",
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      "structure": "The Old Way (Pain) -> The Moment of Change -> The New Way (Glory) -> The Measurable Delta",
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