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      "text": "Industry experts call this scheme the “Trustpilot Mafia.”",
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      "text": "According to our investigation, Trustpilot creates unsolicited review profiles for all kinds of businesses with the intention to attract hyper-negative reviews and force these businesses into paying subscription deals to “more actively manage” the reviews.",
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      "text": "We believe that the public will increasingly wake up to the fact that Trustpilot has traded the integrity of reviews for revenues. We see this resulting in a rapid depreciation of the Trustpilot brand and its fundamental value proposition.",
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      "text": "Trustpilot seems to be most appreciated by companies who run sketchy business models. Many companies that are already shut down due to fraud are somehow still extremely highly rated on Trustpilot.",
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      "text": "We uncover a flourishing eco system of third-party entities that sell fake reviews on Trustpilot and openly advertise the success of specific profiles. All the problems are amplified by Trustpilot’s currently extremely prioritized visibility on Google.",
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      "text": "Reviewers find their genuine negative reviews spuriously challenged or removed for companies that pay Trustpilot. On the other hand, we found countless obviously fake positive reviews and reviewers for paying companies.",
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      "text": "Industry experts call this scheme the “Trustpilot Mafia.” — Grizzly Research",
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