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  "docSlug": "9551be67f14d",
  "documentTitle": "Perion Network Ltd. (PERI)",
  "authorId": "54_Spruce_Point_Capital",
  "authorName": "Spruce Point Capital Management",
  "documentKindSlug": "activist-deck",
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  "sourceTypeSlug": "short_seller",
  "sourceTypeLabel": "Short seller",
  "presentationDate": "2023-05-23 00:00:00",
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  "notes": "The slide uses a screenshot of a Similarweb dashboard to highlight low traffic metrics.",
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      "kind": "callout",
      "text": "Vidazoo's website and branding is promoting \"Upgrade To Vidazoo\" but, absent a brief uptick at year end 2022, there does not appear to be a substantial increase in traffic and engagement to the website.",
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      "text": "Vidazoo Website Search Traffic",
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      "text": "Vidazoo Website Traffic Data Doesn't Look Promising",
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      "name": "Logic Chain",
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      "evidence": "The deck presents a series of logical and coherent arguments to build a case against PERI.",
      "position": 0,
      "objective": "To present a logical chain of evidence and reasoning to support the conclusion of significant downside risk to PERI's share price.",
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