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  "docSlug": "9551be67f14d",
  "documentTitle": "Perion Network Ltd. (PERI)",
  "authorId": "54_Spruce_Point_Capital",
  "authorName": "Spruce Point Capital Management",
  "documentKindSlug": "activist-deck",
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  "sourceTypeSlug": "short_seller",
  "sourceTypeLabel": "Short seller",
  "presentationDate": "2023-05-23 00:00:00",
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  "notes": "Uses screenshots of outdated website content to undermine corporate narrative.",
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      "kind": "callout",
      "text": "Perion claims a top growth element is its Content Monetization Platform (Wildfire), acquired through Content IQ. But what’s laughable is Wildfire’s website hasn’t been updated in years and still lists the former CTO Miki Kollo (who left around March 2021).(1) Wildfire’s “Head of North American Sales” doesn’t even list this role on his public biography.(2) Both Content IQ co-founders and the Wildfire founder are no longer with the Company according to LinkedIn.(3)",
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      "text": "Perion claims a top growth element is its Content Monetization Platform (Wildfire), acquired through Content IQ. But what’s laughable is Wildfire’s website hasn’t been updated in years and still lists the former CTO Miki Kollo (who left around March 2021).",
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      "text": "Wildfire website screenshots showing outdated personnel",
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      "text": "Perion 2022 20-F excerpt",
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      "text": "(1) Wayback Machine (March 2021) lists Yosi Botzer as CTO (2) Jay Westlin LinkedIn profile (3) Mr. Yirmiyaho and Katzir LinkedIn profiles",
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      "text": "Wildfire Acquired Through Content IQ",
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