{
  "docId": "019dd923-622c-750b-8b99-20e88bb14fbb",
  "docSlug": "f2d2846f5efe",
  "documentTitle": "Lightspeed Commerce, Inc. (LSPD)",
  "authorId": "54_Spruce_Point_Capital",
  "authorName": "Spruce Point Capital Management",
  "documentKindSlug": "activist-deck",
  "documentKindLabel": "Activist deck",
  "sourceTypeSlug": "short_seller",
  "sourceTypeLabel": "Short seller",
  "presentationDate": "2021-09-29 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.3333334,
  "pageNumber": 76,
  "pageCount": 125,
  "prevPage": 75,
  "nextPage": 77,
  "slideType": "before_after",
  "function": "expose_contradiction",
  "density": "overcrowded",
  "nDataPoints": 2,
  "notes": "Uses Wayback Machine screenshots to demonstrate pricing degradation.",
  "elementsJson": [
    "headline_text",
    "callout_box",
    "screenshot",
    "footnote"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-622c-750b-8b99-20e88bb14fbb/76",
  "deckHref": "/decks/019dd923-622c-750b-8b99-20e88bb14fbb",
  "deckJsonHref": "/decks/019dd923-622c-750b-8b99-20e88bb14fbb.json",
  "deckAnchorHref": "/decks/019dd923-622c-750b-8b99-20e88bb14fbb#slide-76",
  "components": [
    {
      "bbox": {
        "h": 0.15,
        "w": 0.86,
        "x": 0.07,
        "y": 0.0017
      },
      "kind": "callout",
      "text": "Using the Wayback Machine, we see that Chronogolf has gone through three iterations of its pricing plan.(1) Initially, customers could get any of its plans for free. In exchange for using its tools, it would ask for a set of golf games which it would promote and sell online on its marketplace. Its most popular promoted “Eagle” plan was $299.99 per month. At the time of acquisition by LSPD, we see that its comparable plan was offered at $250 per month in 2019.",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "562742cc-a41f-48fc-9ae9-f7683f3973b8",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "callout",
      "text": "Using the Wayback Machine, we see that Chronogolf has gone through three iterations of its pricing plan. Initially, customers could get any of its plans for free. In exchange for using its tools, it would ask for a set of golf games which it would promote and sell online on its marketplace. Its most popular promoted “Eagle” plan was $299.99 per month. At the time of acquisition by LSPD, we see that its comparable plan was offered at $250 per month in 2019.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd953-64cf-7128-a31c-9d14550b82a5",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.6,
        "w": 0.46,
        "x": 0.51,
        "y": 0.0035
      },
      "kind": "image",
      "text": "Chronogolf Pricing 2019",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "8670414d-be60-4eff-9fe3-049c497cc8de",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.6,
        "w": 0.46,
        "x": 0.025,
        "y": 0.0035
      },
      "kind": "image",
      "text": "Chronogolf Pricing 2016",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "b3028588-61c2-4417-a355-3272bb9a2b50",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "monthly subscription price: $250",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd953-64cf-7128-a31c-a1a7840714a3",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.4,
        "x": 0.02,
        "y": 0.96
      },
      "kind": "source-note",
      "text": "1) Wayback Machine, 2nd iteration of Bronze Silver Gold Platinum",
      "attrs": {
        "numbered": true
      },
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "14288c48-7c93-4bc9-8d14-e719a8b2574d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.15,
        "x": 0.035,
        "y": 0.89
      },
      "kind": "source-note",
      "text": "Source: Wayback Machine",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "9de5e8fd-29c4-4a79-ba52-e30a0df3423f",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.15,
        "x": 0.51,
        "y": 0.89
      },
      "kind": "source-note",
      "text": "Source: Wayback Machine",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "ac059b1a-9222-434a-bf39-31b1387334fe",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.035,
        "w": 0.395,
        "x": 0.302,
        "y": 0.055
      },
      "kind": "title",
      "text": "Chronogolf: Pricing Pressures",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "511307ca-3f48-46d1-9fc4-c05781e88fdd",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "before-after-framing",
      "slug": null,
      "matchId": "d3df5f42-39b0-496a-9948-d139c1cdc7aa",
      "evidence": "Compares 2016 pricing to 2019 pricing to show degradation.",
      "confidence": 1
    }
  ],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}