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  "documentTitle": "Heska Corporation (HSKA)",
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      "text": "Either Wilson does not understand the meaning of the pronoun “we”, or the Company is embellishing its product development efforts. Heska gives the impression that it has developed numerous new products over the past two years and has become a leader in terms of innovation.",
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      "text": "Is this a good thing?",
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      "text": "Heska already disclosed that it was sourcing the Element AIM (formerly “UF”) from a supplier. Why embellish?",
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      "text": "Either Wilson does not understand the meaning of the pronoun “we”, or the Company is embellishing its product development efforts.",
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      "text": "Heska 2019 10-K: “Collaborating with third-parties for the development and manufacturing of the Element UF urine and fecal analyzers.”",
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      "text": "“Element i+ is now shipping the full commercial quantities this quarter and we are working to quickly expand Element i+'s very exciting menu.” — CEO Wilson, Q2 2020 Earnings Call",
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      "text": "Source: Bloomberg Transcript, Heska 2019 10-K",
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      "text": "CEO Wilson Comments on Product Development Activities",
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      "text": "Heska Gives Investors The Impression It Is Developing Numerous New Products And Technologies",
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