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  "documentTitle": "Canadian Tire Corporation (CTC.A)",
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  "authorName": "Spruce Point Capital Management",
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  "sourceTypeLabel": "Short seller",
  "presentationDate": "2019-12-05 00:00:00",
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      "text": "Customers are price sensitive. Lowest price is the primary determinant of where customers shop. Shipping cost is second",
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      "text": "62% of respondents visit retail websites at least once a week",
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      "text": "As customers continue to focus on the lowest price and shift towards online shopping, Canadian Tire will be at a disadvantage to its competitors who offer competitive pricing, free shipping and a better online experience.",
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      "text": "Exhibit 4: Price/cost and availability are most important to where consumers shop online",
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      "text": "Approximately, how often do you visit a retail website?",
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      "text": "Source: RBC Capital Markets, Proprietary survey of 1,206 (2019) and 1,011 (2018) respondents via Survey Monkey",
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      "text": "E-Commerce Trends Are Negative For CTC",
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