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  "documentTitle": "Focus Media Holding Ltd. (FMCN)",
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  "authorName": "Muddy Waters",
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  "presentationDate": "2011-11-29 00:00:00",
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  "notes": "The slide uses a table to highlight the discrepancy between FMCN's reported figures and external industry reports, specifically calling out a 1,758.2% market share claim.",
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      "text": "This obviously fraudulent overstatement of its movie theater network size shows that it has a habitual problem making truthful statements about the scale of its businesses.",
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      "text": "FMCN Market Share: 1758.2%",
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      "text": "The 20-F passage below gives the inflated screen numbers, and warns that much of the $85.8 million FMCN spent on cost of movie theater network sales may be overstated.",
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      "kind": "paragraph",
      "text": "This obviously fraudulent overstatement of its movie theater network size shows that it has a habitual problem making truthful statements about the scale of its businesses. The below table compares FMCN's claimed network size versus the number of movie theaters in China.",
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      "kind": "quote",
      "text": "Movie theater and traditional outdoor billboard network. The cost of revenue for our movie theater and traditional outdoor billboard network increased 101% from $28.5 million in 2007 to $57.3 million in 2008.",
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      "kind": "quote",
      "text": "The cost of revenue for our movie theater and traditional outdoor billboard network increased 101% from $28.5 million in 2007 to $57.3 million in 2008. The increase is primarily attributable to...increased leasing costs associated with time we rent on movie theater screens as a result of an increase in the number of theaters we lease in our network from 10,930 in 2007 to 27,164 in 2008. — 2008 20-F",
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      "text": "(1) 2008 FMCN 20-F, p. 72. (2) 2009 FMCN 20-F, p. 38. (3) 2010 FMCN 20-F, p. 39. (4) Industries Development Reports of China Radio, Movie and Television published in 2011, 2010, and the Annual Development Reports of China Culture Industries published in 2011.",
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      "text": "FMCN Theater Network vs. China Total",
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      "text": "III. FMCN previously claimed to have market share in the movie theater business of 1,758.2%.",
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