{
  "docId": "019dd923-622c-750b-8b95-d3ebbc2ca587",
  "docSlug": "2d65bb084b06",
  "documentTitle": "China MediaExpress Holdings (CCME)",
  "authorId": "51_Muddy_Waters",
  "authorName": "Carson C. Block",
  "documentKindSlug": "research-note",
  "documentKindLabel": "Research note",
  "sourceTypeSlug": "short_seller",
  "sourceTypeLabel": "Short seller",
  "presentationDate": "2011-03-02 00:00:00",
  "orientation": "portrait",
  "aspectRatio": 0.7070758,
  "pageNumber": 25,
  "pageCount": 33,
  "prevPage": 24,
  "nextPage": 26,
  "slideType": "other",
  "function": "expose_contradiction",
  "density": "sparse",
  "nDataPoints": 0,
  "notes": "This appears to be evidence of potential corporate malfeasance or cover-up, presented as a transcript.",
  "elementsJson": [
    "paragraph"
  ],
  "metadataConfidence": 0.9,
  "imagePath": null,
  "slideHref": "/slides/019dd923-622c-750b-8b95-d3ebbc2ca587/25",
  "deckHref": "/decks/019dd923-622c-750b-8b95-d3ebbc2ca587",
  "deckJsonHref": "/decks/019dd923-622c-750b-8b95-d3ebbc2ca587.json",
  "deckAnchorHref": "/decks/019dd923-622c-750b-8b95-d3ebbc2ca587#slide-25",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "The people who were working on this case have left that company, and I'll tell my colleagues and manager to keep quiet.",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd952-f5d0-745c-bebc-aec507f96d1e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.4,
        "w": 0.85,
        "x": 0.08,
        "y": 0.05
      },
      "kind": "paragraph",
      "text": "CCME Rep: Ok. Analyst: If there’s something you need help with, you can always call me. CCME Rep: Please tell the manager to not pass out this proposal to anyone else. Analyst: Ok, actually the proposal isn’t useful to us now...",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "87bc1bcf-aaae-4ea6-96f8-47187725731a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "quote",
      "text": "The people who were working on this case have left that company, and I'll tell my colleagues and manager to keep quiet. — Analyst",
      "attrs": null,
      "subkind": null,
      "toolName": "Authority citation",
      "toolSlug": "authority-citation",
      "confidence": null,
      "componentId": "019dd952-f5d0-745c-bebc-b198a6f2171a",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [],
  "loops": [
    {
      "to": 29,
      "from": 23,
      "name": "The Reveal",
      "slug": "05-the-reveal",
      "bestFor": "Product launches, strategic pivots, unexpected findings",
      "matchId": "1792253a-511a-4091-86da-2048375b7e26",
      "evidence": "The document presents evidence of discrepancies in CCME's advertising kit",
      "position": 1,
      "objective": "to reveal the discrepancies in CCME's advertising kit",
      "structure": "Setup the Question -> Build Suspense -> The Big Reveal",
      "confidence": 0.6,
      "description": "Build mystery and anticipation, then deliver a surprising or powerful conclusion"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}