{
  "docId": "019dd923-622b-71dc-a6dd-6dd6e7ce8a5d",
  "docSlug": "cf721953f722",
  "documentTitle": "Kao Corporation (4452.JP)",
  "authorId": "25_Oasis_Management",
  "authorName": "Oasis",
  "documentKindSlug": "activist-deck",
  "documentKindLabel": "Activist deck",
  "sourceTypeSlug": "activist_investor",
  "sourceTypeLabel": "Activist investor",
  "presentationDate": null,
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 85,
  "pageCount": 96,
  "prevPage": 84,
  "nextPage": 86,
  "slideType": "before_after",
  "function": "propose_solution",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": "The slide uses a 'before-after' structure to justify the expansion of sales channels.",
  "elementsJson": [
    "headline_text",
    "paragraph",
    "screenshot",
    "photo"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-622b-71dc-a6dd-6dd6e7ce8a5d/85",
  "deckHref": "/decks/019dd923-622b-71dc-a6dd-6dd6e7ce8a5d",
  "deckJsonHref": "/decks/019dd923-622b-71dc-a6dd-6dd6e7ce8a5d.json",
  "deckAnchorHref": "/decks/019dd923-622b-71dc-a6dd-6dd6e7ce8a5d#slide-85",
  "components": [
    {
      "bbox": {
        "h": 0.05,
        "w": 0.1,
        "x": 0.24,
        "y": 0.06
      },
      "kind": "callout",
      "text": "現状",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "35423dd0-947f-45c7-a5bc-01fcaad4c89a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.05,
        "w": 0.1,
        "x": 0.02,
        "y": 0.51
      },
      "kind": "callout",
      "text": "提案",
      "attrs": null,
      "subkind": "primary",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5ce0fdab-f192-4575-987e-b1a6f2f18560",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "callout",
      "text": "グローバルオンラインストアを設置し、消費者が自分に合った製品について理解を深め、シャワー空間そのものを「スタイリング」し、より高級感のある使用体験を提供すべきです。",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd953-3f3e-76f7-b9dd-6f9817e62d0a",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.35,
        "w": 0.56,
        "x": 0.42,
        "y": 0.52
      },
      "kind": "image",
      "text": "Proposed online store interface",
      "attrs": null,
      "subkind": "illustration",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "03e13515-a205-456d-9411-0b01f5ffbfa1",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.4,
        "w": 0.2,
        "x": 0.02,
        "y": 0.05
      },
      "kind": "image",
      "text": "Current salon locator screenshot",
      "attrs": null,
      "subkind": "screenshot",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "409f1f53-840a-4799-bdab-cff0b61c026e",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.38,
        "x": 0.02,
        "y": 0.58
      },
      "kind": "paragraph",
      "text": "グローバルオンラインストアを設置し、消費者が自分に合った製品について理解を深め、シャワー空間そのものを「スタイリング」し、より高級感のある使用体験を提供すべきです。視覚的に製品をカテゴリー化することで、顧客による複数製品の購入を促し、一人当たりの生涯支出を伸ばすことができます。",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5c2e9c82-b03c-45e2-824c-42542bbaccca",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.12,
        "w": 0.45,
        "x": 0.24,
        "y": 0.13
      },
      "kind": "paragraph",
      "text": "日本市場などでは、オリベ製品はサロン限定で提供されており、ブランドの存在感がありません。オンライン注文ができないため、商品を使用したい消費者はわざわざ遠方のサロンまで移動しなければなりません。",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d86b24e0-8afc-4467-b1d0-cb13d13ac1d2",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.08,
        "w": 0.2,
        "x": 0.78,
        "y": 0.1
      },
      "kind": "title",
      "text": "3. 販路の拡充",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4202fce4-3079-429a-a644-a68b8012b379",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "before-after-framing",
      "slug": null,
      "matchId": "a3d956bf-f0d7-45c0-ad25-ddb1dc8a5a06",
      "evidence": "The slide explicitly contrasts 'Current' (現状) with 'Proposal' (提案) to justify a strategic shift.",
      "confidence": 1
    }
  ],
  "arcBeats": [
    {
      "to": 96,
      "from": 49,
      "beatId": "b2f59b4f-2bbe-4e4b-b640-3f702b1f3e19",
      "arcName": "Problem-Agitate-Solution",
      "arcSlug": "problem-agitate-solution",
      "beatName": "Solution (Provide relief)",
      "beatSlug": "problem-agitate-solution-solution-provide-relief",
      "evidence": "The deck proposes solutions, including a focus on growth, marketing reform, and a more diverse leadership team.",
      "position": 2,
      "confidence": 0.9,
      "parentBeatName": "Resolution",
      "parentBeatSlug": "resolution"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}