{
  "docId": "019dd923-622b-71dc-a6dc-b84a0572e500",
  "docSlug": "e8b986ed5b81",
  "documentTitle": "Norfolk Southern Corporation (NSC)",
  "authorId": "21_Ancora",
  "authorName": "Move NSC Forward",
  "documentKindSlug": "activist-deck",
  "documentKindLabel": "Activist deck",
  "sourceTypeSlug": "activist_investor",
  "sourceTypeLabel": "Activist investor",
  "presentationDate": "2024-04-15 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.7777778,
  "pageNumber": 24,
  "pageCount": 193,
  "prevPage": 23,
  "nextPage": 25,
  "slideType": "propose_solution",
  "function": "propose_solution",
  "density": "balanced",
  "nDataPoints": 0,
  "notes": null,
  "elementsJson": [
    "headline_text",
    "bullet_list"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-622b-71dc-a6dc-b84a0572e500/24",
  "deckHref": "/decks/019dd923-622b-71dc-a6dc-b84a0572e500",
  "deckJsonHref": "/decks/019dd923-622b-71dc-a6dc-b84a0572e500.json",
  "deckAnchorHref": "/decks/019dd923-622b-71dc-a6dc-b84a0572e500#slide-24",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "If elected, our slate will engage actively and cross-functionally to improve relations with key stakeholders:",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd953-5374-767b-b3cc-4ef1934b061b",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.68,
        "w": 0.92,
        "x": 0.038,
        "y": 0.19
      },
      "kind": "list",
      "text": "Commence a listening tour with employees, customers and leaders to further inform organization-wide diagnosis and go-forward strategy.\nDevelop an engagement and communications plan (cadence, key messages, channels, etc.) to drive excitement and support, and quell any fears with internal and external stakeholders.\nPrioritize employee training and internal updates to support an engaged and high-intensity culture focused on the network and encourage a two-way dialogue.\nImprove transparency by prioritizing productive, active and frequent engagement with key constituencies to socialize vision and goals, share progress, and build trust.\nForm a customer group of major shippers to share metrics and solicit feedback regarding customer service.\nMeet with regulators and lawmakers on a frequent basis to reestablish trust and help improve relations with key regulatory bodies.\nIncrease accountability and shareholder-alignment by tying executive compensation to performance – minimize management's base salary, put the vast majority of compensation at risk and tie payouts to results.\nLay out long-term goals, delineate milestones along the way and report on these metrics to improve investor relations.\nSeek enhancements in Norfolk Southern's sustainability program to improve key areas such as human capital management and sustainability.",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4bb6ddac-9b44-42d4-be94-cd602f984134",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.78,
        "x": 0.11,
        "y": 0.13
      },
      "kind": "paragraph",
      "text": "If elected, our slate will engage actively and cross-functionally to improve relations with key stakeholders:",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e742f128-b668-43b1-8a75-775ccdcf1c2c",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.65,
        "x": 0.038,
        "y": 0.038
      },
      "kind": "title",
      "text": "Establishing Trust With Customers, Communities and Policymakers",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "a55b92f8-8f36-4d03-9998-a320df98e859",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [],
  "arcBeats": [
    {
      "to": 43,
      "from": 13,
      "beatId": "fc579008-c4ab-4521-9873-728d59d3ba65",
      "arcName": "Problem-Agitate-Solution",
      "arcSlug": "problem-agitate-solution",
      "beatName": "Agitate",
      "beatSlug": "problem-agitate-solution-agitate-make-it-worse",
      "evidence": "The document agitates the problem by highlighting the consequences of inaction and the failures of the current leadership.",
      "position": 1,
      "confidence": 0.9,
      "parentBeatName": "Development",
      "parentBeatSlug": "development"
    }
  ],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}