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  "documentTitle": "Viacom (VIAB)",
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  "authorName": "Eric Jackson",
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  "presentationDate": "2016-01-13 00:00:00",
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      "text": "To date, Viacom has yet to announce a large OTT offering – except for Noggin geared to toddlers – like CBS, Showtime or HBO",
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      "text": "Those ad-free platforms are becoming more appealing as Viacom channels make up for the decline in ratings points by cutting back on programming minutes and packing in additional commercials. By one count, time devoted to ads on BET in primetime was up 15% in Q2 vs the period last year, while MTV and VH1 were up 11%. Nickelodeon’s ad time increased 6% from 7 AM to 7 PM.",
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      "text": "“Those ad-free platforms are becoming more appealing as Viacom channels make up for the decline in ratings points by cutting back on programming minutes and packing in additional commercials. By one count, time devoted to ads on BET in primetime was up 15% in Q2 vs the period last year, while MTV and VH1 were up 11%. Nickelodeon’s ad time increased 6% from 7 AM to 7 PM.” — Source 1",
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      "text": "Source: 1. www.deadline.com/2015/08/viacom-philippe-dauman-heir-apparent-1201493629",
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      "kind": "title",
      "text": "Asleep At The Switch In Digital Shift: Helping Power Netflix To Eat Viacom’s Lunch",
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