{
  "docId": "019dd923-622b-71dc-a6dc-5545fa71721e",
  "docSlug": "852eb8103109",
  "documentTitle": "Time Warner Inc. (TWX)",
  "authorId": "14_Icahn",
  "authorName": "Lazard",
  "documentKindSlug": "activist-deck",
  "documentKindLabel": "Activist deck",
  "sourceTypeSlug": "activist_investor",
  "sourceTypeLabel": "Activist investor",
  "presentationDate": "2006-02-01 00:00:00",
  "orientation": "portrait",
  "aspectRatio": 0.77272725,
  "pageNumber": 152,
  "pageCount": 371,
  "prevPage": 151,
  "nextPage": 153,
  "slideType": "market_sizing",
  "function": "size_opportunity",
  "density": "dense",
  "nDataPoints": 150,
  "notes": "Includes a detailed table of end-user spending on consumer books from 2001-2009E.",
  "elementsJson": [
    "headline_text",
    "paragraph",
    "data_table",
    "footnote"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-622b-71dc-a6dc-5545fa71721e/152",
  "deckHref": "/decks/019dd923-622b-71dc-a6dc-5545fa71721e",
  "deckJsonHref": "/decks/019dd923-622b-71dc-a6dc-5545fa71721e.json",
  "deckAnchorHref": "/decks/019dd923-622b-71dc-a6dc-5545fa71721e#slide-152",
  "components": [
    {
      "bbox": null,
      "kind": "metric",
      "text": "End-user spending on consumer books: $21.9 billion",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd953-14db-7299-be01-14e458ee4731",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.25,
        "w": 0.72,
        "x": 0.14,
        "y": 0.62
      },
      "kind": "paragraph",
      "text": "Online sales accounted for about 10.4% of total spending on consumer books in 2004... The growth of consumer book spending continued to be hampered by competition from other media in 2004.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "330563ee-31f0-425b-b1f1-cb89c4bfa526",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.04,
        "w": 0.72,
        "x": 0.14,
        "y": 0.14
      },
      "kind": "paragraph",
      "text": "The TWX Book Group faces competition from other major consumer publishers for top-selling authors and for third party distribution business.",
      "attrs": null,
      "subkind": "paragraph",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d9d607e7-35e2-4f97-b117-379c9c6eaafa",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "quote",
      "text": "The National Endowment for the Arts released a study in July 2004 that documented the decline in the amount of time Americans spend reading.",
      "attrs": null,
      "subkind": null,
      "toolName": "Authority citation",
      "toolSlug": "authority-citation",
      "confidence": null,
      "componentId": "019dd953-14db-7299-be01-12bf1c86cf86",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.01,
        "w": 0.25,
        "x": 0.11,
        "y": 0.57
      },
      "kind": "source-note",
      "text": "Information source: Veronis Suhler Stevenson.",
      "attrs": {
        "numbered": true
      },
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "acd1d5cc-a5da-4133-8556-d64ddafbf442",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.45,
        "w": 0.78,
        "x": 0.11,
        "y": 0.25
      },
      "kind": "table",
      "text": "Exhibit 2C.34: END-USER SPENDING ON CONSUMER BOOKS ($ MM)",
      "attrs": null,
      "subkind": "data",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "5f6e9a5c-6c04-4b84-b265-ac3b77696235",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.02,
        "w": 0.33,
        "x": 0.14,
        "y": 0.11
      },
      "kind": "title",
      "text": "Book Publishing Market Overview",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "e9f90f05-cfe4-4a6e-90b6-7eac84d2177d",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [
    {
      "name": "SWOT",
      "slug": "swot",
      "agent": null,
      "layer": "slide",
      "matchId": "f6d8b7c4-2e98-42d1-a801-d380537551d9",
      "evidence": "Opportunities: Leverage database of subscribers... Merchandising and retail opportunities",
      "confidence": 0.8
    }
  ],
  "frameworks": [],
  "arcBeats": [],
  "loops": [],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}