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  "documentTitle": "The Walt Disney Company (DIS)",
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      "text": "Universal is generating ~5$ at the box office for every $1 budgeted on its animated films...while Disney is struggling to consistently break even",
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      "text": "Universal has consistently generated better \"yields\" (return on investment) on its animated feature films. Disney's recent animated films have generated less demand at the box office and have cost significantly more to produce.",
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      "text": "Source: Trian analysis based on IMDB, Variety, and The Numbers data. Note: % yield calculated as the average global box office performance of each film divided by reported and estimated budgets. \"Breakeven\" represents an illustrative benchmark for films to be able to recoup their estimated budgets including marketing costs.",
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