{
  "docId": "019dd923-622b-71dc-a6db-8db9eda08bf8",
  "docSlug": "80938ee8f28c",
  "documentTitle": "E.I. du Pont de Nemours and Company (DuPont) (DD)",
  "authorId": "06_Trian_Partners",
  "authorName": "Nelson Peltz",
  "documentKindSlug": "activist-deck",
  "documentKindLabel": "Activist deck",
  "sourceTypeSlug": "activist_investor",
  "sourceTypeLabel": "Activist investor",
  "presentationDate": "2015-04-22 00:00:00",
  "orientation": "landscape",
  "aspectRatio": 1.2631578,
  "pageNumber": 26,
  "pageCount": 88,
  "prevPage": 25,
  "nextPage": 27,
  "slideType": "expose_contradiction",
  "function": "expose_contradiction",
  "density": "balanced",
  "nDataPoints": 5,
  "notes": "Uses a process-flow diagram to contrast input (R&D spend) with output (negative results).",
  "elementsJson": [
    "headline_text",
    "process_diagram",
    "bullet_list",
    "footnote"
  ],
  "metadataConfidence": 1,
  "imagePath": null,
  "slideHref": "/slides/019dd923-622b-71dc-a6db-8db9eda08bf8/26",
  "deckHref": "/decks/019dd923-622b-71dc-a6db-8db9eda08bf8",
  "deckJsonHref": "/decks/019dd923-622b-71dc-a6db-8db9eda08bf8.json",
  "deckAnchorHref": "/decks/019dd923-622b-71dc-a6db-8db9eda08bf8#slide-26",
  "components": [
    {
      "bbox": null,
      "kind": "callout",
      "text": "No new biotech traits, of significance, discovered",
      "attrs": null,
      "subkind": null,
      "toolName": "Visual emphasis",
      "toolSlug": "visual-emphasis",
      "confidence": null,
      "componentId": "019dd953-14d8-75c0-8c7e-b77e7e78e011",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.3,
        "w": 0.23,
        "x": 0.14,
        "y": 0.337
      },
      "kind": "diagram",
      "text": "~$5bn(5) in Agriculture R&D over last 5 years",
      "attrs": null,
      "subkind": "process",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "d17a68da-75d6-4448-b771-7373a7ff58d0",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.6,
        "w": 0.4,
        "x": 0.48,
        "y": 0.23
      },
      "kind": "list",
      "text": "No new biotech traits, of significance, discovered\n$1bn jury verdict against DuPont for patent infringement\n$1.2bn in charges relating to Imprelis, despite estimated sales of only ~$7m(3)\nPaying competitors for science capabilities",
      "attrs": null,
      "subkind": "bullet",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "4f9a59ad-4a6d-4536-8193-563528018d5d",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": null,
      "kind": "metric",
      "text": "R&D spend: $5bn",
      "attrs": null,
      "subkind": "primary",
      "toolName": "Quantification",
      "toolSlug": "quantification",
      "confidence": null,
      "componentId": "019dd953-14d8-75c0-8c7e-ba860f40b439",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.1,
        "w": 0.6,
        "x": 0.14,
        "y": 0.8
      },
      "kind": "source-note",
      "text": "Source: SEC filings. (1) Monsanto press release 8/1/12. (2) DuPont press release 3/26/2013. (3) Free Press, “EPA: DuPont failed to warn of popular herbicide’s danger to trees”. Charges taken by DuPont related to customer claims of damage caused by the Imprelis herbicide. (4) Pioneer press release, 12/14/2010. (5) 2010-2014 based on Company Data Book and 2014 Form 10-K.",
      "attrs": null,
      "subkind": null,
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "485ca2e9-745f-483e-82f9-cc075cba7abb",
      "frameworkName": null,
      "frameworkSlug": null
    },
    {
      "bbox": {
        "h": 0.03,
        "w": 0.6,
        "x": 0.13,
        "y": 0.16
      },
      "kind": "title",
      "text": "Substantial Agriculture R&D Has Yielded Negative Results",
      "attrs": null,
      "subkind": "headline",
      "toolName": null,
      "toolSlug": null,
      "confidence": null,
      "componentId": "bbcfd8f3-8f83-4a5d-a868-69034b9d7115",
      "frameworkName": null,
      "frameworkSlug": null
    }
  ],
  "metrics": [],
  "tools": [],
  "frameworks": [
    {
      "name": "causal-chain",
      "slug": null,
      "matchId": "651ba662-52ce-4f26-8012-1be038001c99",
      "evidence": "Shows input (R&D spend) leading to negative outcomes.",
      "confidence": 0.8
    }
  ],
  "arcBeats": [
    {
      "to": 30,
      "from": 21,
      "beatId": "4902bd43-8f6a-432e-9a98-ff330420aa55",
      "arcName": "Overcoming the Monster",
      "arcSlug": "overcoming-monster",
      "beatName": "Problem & Complication",
      "beatSlug": "consultants-gambit-problem-complication",
      "evidence": "Root cause of DuPont's underperformance",
      "position": 2,
      "confidence": 0.8,
      "parentBeatName": "Complication",
      "parentBeatSlug": "complication"
    }
  ],
  "loops": [
    {
      "to": 30,
      "from": 21,
      "name": "Cost Of Inaction",
      "slug": "27-cost-of-inaction",
      "bestFor": "Urgent budget requests, compliance, risk mitigation",
      "matchId": "05802e52-57d3-4841-85fb-eb2c5315a7a4",
      "evidence": "Excess corporate costs and poor governance",
      "position": 1,
      "objective": "Highlight the cost of inaction",
      "structure": "The Status Quo -> The Hidden Costs Accumulating -> The Future State of Inaction -> The Tipping Point",
      "confidence": 0.7,
      "description": "Quantify what happens if the audience does nothing"
    }
  ],
  "imagePathAlt": null,
  "thumbSrc": null,
  "thumbSrcAlt": null,
  "locked": true
}