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  "authorName": "Nelson Peltz",
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  "presentationDate": "2014-02-19 00:00:00",
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      "text": "\"Power of One is emerging as a significant competitive advantage for PepsiCo in North America...PepsiCo offers multiple go-to-market systems and flexibility to our customers.\" — PepsiCo Management (10/23/2006); \"We think we have...distinct capabilities at PepsiCo that give us a competitive advantage in the marketplace...Power of One is more than a catchy phrase.\" — PepsiCo Management (02/20/2008); \"In terms of Power of One...there's so much more we can do to align merchandising efforts across beverages and snacks.\" — PepsiCo Management (2/11/2010); \"With the acquisition of the bottling company, we can take Power of One into areas we've never done before...we can cut out redundant costs.\" — PepsiCo Management (3/22/2010); \"PepsiCo's value is maximized as one Company...it provides compelling cost leverage across the value chain.\" — PepsiCo Management (2/9/2012); \"We think the benefit of having the global snack and beverage business together is north of $800 million, so $800 million to $1 billion of synergies created by virtue of having those 2 together.\" — PepsiCo Management (2/21/2013)",
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      "text": "Source: PepsiCo management speaking on 2006-2013 conference calls.",
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      "kind": "title",
      "text": "Appendix F: PepsiCo Has Increasingly Touted Power of One Initiatives (Quotes from Management)",
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