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  "documentTitle": "Sony Corporation (6758.T)",
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  "presentationDate": "2019-06-13 00:00:00",
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  "notes": "Includes a dual-axis chart showing TAM in $bn and Y/Y growth percentage, alongside a pie chart of market mix.",
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      "text": "The image sensor market today is a $13bn market growing double digits. The single largest end market for image sensors is the smartphone ($9bn), where content (cameras / unit) is expected to drive double digit growth. The next largest market, automotive ($1.2bn) is small but growing quickly (20-30% p.a.) as ADAS increases number of cameras in a car. Sony currently is largely exposed to smartphones (>90% of revenue), but is gaining share in automotive",
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      "text": "Source: Techno Systems Research",
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