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  "docSlug": "430184de7abe",
  "documentTitle": "Yahoo! Inc. (YHOO)",
  "authorId": "05_Third_Point",
  "authorName": "Third Point",
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  "presentationDate": "2011-09-14 00:00:00",
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      "text": "Yahoo can start by doing more of what they do even better...",
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      "kind": "list",
      "text": "...alone or with partners... e-commerce, media, telecom and travel",
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      "kind": "list",
      "text": "...while intelligently building upon the current product portfolio... hybrid search and display ad formats, social search, more vertically and demographically focused content offerings",
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      "text": "...and leveraging the audience into new monetization opportunities... social gaming host, video aggregation platform, crowd sourced discovery and review, cross platform mobile communications and content",
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      "text": "Yahoo can start by doing more of what they do even better... sales force overhaul supplemented with new tools and formats, renewed long-tail opportunity with a refreshed Right Media Exchange",
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      "kind": "title",
      "text": "What Can YAHOO! Be?",
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